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摘要
En 中文
Because of the rapid changes in the market environment and the increasing complexity of companies' organisational and operational structures, managers should rethink their company's driving and operations strategies while considering the causal relationships between variables in the feedback loop, resource accumulation, and information delay. This study used a system dynamic approach to examine and compare four different business models to discover how variations in resource accumulation (i.e. market-oriented versus service target-oriented) and operating strategy implementation (i.e. independent versus coordinated operations) affect a firm's long-term performance. We used managers' behaviour and policy factors to optimise the system dynamic models. In addition, we used theoretical system dynamics models and the simulation to examine the system profitability, stability, and sensitivity of each model. This study reveals the dynamic influence of managers' decisions on system performance and provides a roadmap for managers to adjust resource allocation and their corresponding decisions to optimise the system dynamically.
Keyword:
system dynamics
systematic approach
resource allocation
operating strategy
simulation
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期刊
IF:
7.3
论文数:
1.1W
被引数:
3.7W
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