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Strategy implementation: the new realities
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DOI：10.1016/S0024-6301(97)00087-3.png)
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In this article, we shall cover issues relating to how to strengthen strategy implementation for business contexts aiming at faster, internally-generated and profitable business growth. The basic assumption is that formal planning and control systems, as they traditionally exist, need to be modified to allow for such growth. A number of questions need to be raised to understand the phenomenon better and to avoid inhibition of such rapid growth. A model for business unit strategy will be presented, as well as an assessment of the overall strategic portfolio of a business, with a focus on new roles for key executive actors in the strategic process. (C) 1998 Elsevier Science Ltd. All rights reserved.
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