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Multimodality writes back

delete2025-09-05
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PRE
AI
J
John Bateman *
DOI:10.1075/langct.00082.batdelete
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Abstract

Abstract

En 中文
This paper critically engages with the treatment of context in SFL, particularly the contextual variable of mode, arguing that approaches to date have been hindered by focusing too narrowly on language. Although this might sound reasonable for a linguistic theory, the discussion here will suggest that overlooking the fact that language never occurs in context alone compromises the task of characterising context appropriately. By drawing on the state of the art in more recent multimodality theory, the paper works back to language from a more general semiotic framework in which occurrences of language are no longer central. This creates a broader theoretical space for the phenomena at issue that allows a re-positioning of some of the traditional distinctions drawn in discussions of contextual mode, arguably simplifying contextual modelling within a more internally coherent architecture.
Keywords:
context
mode
modality
multimodality
materiality

Journal

L
LANGUAGE CONTEXT AND TEXT-THE SOCIAL SEMIOTICS FORUM
IF:
0
Papers:
6
Citations:
0

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