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Obligation at zero acquaintance
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AI
DOI：10.1017/S0140525X19002498.png)
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Abstract
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Social obligation begins far before people establish explicit cooperative relationships. Research on trust suggests that people feel obligated to trust other people even at zero acquaintance, thus trusting complete strangers even though they privately expect to be exploited. Such obligations promote mutually beneficial behavior among strangers and likely help people build goodwill needed for more long-lasting relationships.
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