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P83 Assessing the reach and engagement of the Antibiotic Guardian Campaign within deprived and minority ethnic groups in England
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DOI：10.1093/jacamr/dlag102.089.png)
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Abstract
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The Antibiotic Guardian (AG) campaign was launched in 2014 and encourages healthcare professionals and members of the public to become AGs through an online pledge system. It aims to increase commitment to reducing antimicrobial resistance (AMR), change behaviour, and increase knowledge. AMR burden disproportionally affects minority ethnic and deprived groups. In 2023, updates were made to the pledge process to include demographic data commonly associated with health inequalities. In ESPAUR report 2024 to 2025, ‘Asian or Asian British ethnic group had a resistant bloodstream infection rate that was almost 2 times higher than the White ethnic group (92.5 versus 32.0 cases per 100 000 people).’ ESPAUR also reported that ‘areas with higher levels of deprivation had a greater burden of antibiotic-resistant bloodstream infections, with a 47.2% higher rate of resistant bloodstream infections compared to the lowest level (43.3 versus 29.4 cases per 100 000 people)’.
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