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Putting a price on mission: Social responsibility orientation and startup employment
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DOI：10.1002/smj.70107.png)
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Abstract
En 中文
Social responsibility-oriented (SRO) employers are widely understood to enjoy advantages in recruitment and hiring, yet most evidence comes from temporary or hypothetical employment contexts. We test for such advantages using microdata on a structured recruitment process in which startups hired full-time employees. We find that SRO employers attract greater initial interest, especially among female candidates, and are more likely to have their job offers accepted. Among candidates with multiple offers, we estimate that they are willing to forgo 13%–18.5% of annual salary for SRO employment. However, employees hired by SRO employers exhibit neither greater retention nor higher job satisfaction. These findings validate the appeal of SRO employers in a full-time recruitment setting and document the boundary between substantial pre-hiring advantages and limited post-hiring effects.
Keywords:
corporate social responsibility
employee recruitment
entrepreneurship
gender
human capital
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