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Research on e-commerce transaction networks using multi-agent modelling and open application programming interface
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DOI：10.1080/17517575.2010.502975.png)
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Abstract
En 中文
We provide a formal definition of an e-commerce transaction network. Agent-based modelling is used to simulate e-commerce transaction networks. For real-world analysis, we studied the open application programming interfaces (APIs) from eBay and Taobao e-commerce websites and captured real transaction data. Pajek is used to visualise the agent relationships in the transaction network. We derived one-mode networks from the transaction network and analysed them using degree and betweenness centrality. Integrating multi-agent modelling, open APIs and social network analysis, we propose a new way to study large-scale e-commerce systems.
Keywords:
complex adaptive system
e-commerce transaction network
multi-agent modelling and simulation
open API
2-mode network
social network analysis
systems science
systems theory
cybernetics
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