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Willingness-to-pay for bacteriophage-treated rainbow trout: A comparative study of Denmark and Germany
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DOI：10.1016/j.ecolecon.2026.109191.png)
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Abstract
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• The first study on willingness to pay (WTP) for bacteriophage-treated seafood. • Consumers´ mean WTP for 250 g phage-treated trout is €3.03 (DK) and €3.76 (GER). • 76% of Danes and 64% of Germans express a positive WTP for phage-treated trout. • Imply the potential for a shift from antibiotics to bacteriophage in aquaculture.
Keywords:
Bacteriophage
Discrete choice experiment
Aquaculture
Willingness-to-pay
Antibiotics
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