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Robert Hornik

university of pennsylvania

52H-index
225Paper Count
1.3WCitation Count
Published Papers 66
Publication Date
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Modification Mechanisms of Descriptive Norm Perceptions Toward Vaping: The Role of Behavior Prevalence and Group Size in an Online Setting
errHEALTH COMMUNICATION
IF2.7
err2024-05-06
err1
errOAAI
errLiu, Jiaying; Shi, Rui; Hornik, Robert C.
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Should Communication Campaigns Promoting Vaccination Address Misinformation Beliefs? Implications from a Nationally Representative Longitudinal Survey Study among US Adults
errJOURNAL OF HEALTH COMMUNICATION
IF2.4
err2024-04-23
err0
errOAAI
errClark, Danielle; Kikut-Stein, Ava; Jesch, Emma; Hornik, Robert
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errSave
The Effects of Tobacco Coverage in the Public Communication Environment on Young People's Decisions to Smoke Combustible Cigarettes†
errJOURNAL OF COMMUNICATION
IF5.5
err2022-01-13
err10
errOAAI
errHornik, Robert; Binns, Steven; Emery, Sherry; Epstein, Veronica Maidel; Jeong, Michelle; Kim, Kwanho; Kim, Yoonsang; Kranzler, Elissa C.; Jesch, Emma; Lee, Stella Juhyun; Levin, Allyson, V; Liu, Jiaying; O'Donnell, Matthew B.; Siegel, Leeann; Tran, Hy; Williams, Sharon; Yang, Qinghua; Gibson, Laura A.
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Comparing belief in short-term versus long-term consequences of smoking and vaping as predictors of non-use in a 3-year nationally representative survey study of US youth
errTOBACCO CONTROL
IF4.7
err2021-11-01
err5
errOAAI
errJesch, Emma; Kikut, Ava Irysa; Hornik, Robert
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errSave
An Investigation of Low COVID-19 Vaccination Intentions among Black Americans: The Role of Behavioral Beliefs and Trust in COVID-19 Information Sources
errJOURNAL OF HEALTH COMMUNICATION
IF2.4
err2021-03-13
err73
PREAI
errWoko, Chioma; Siegel, Leeann; Hornik, Robert
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errSave
Association of COVID-19 Misinformation with Face Mask Wearing and Social Distancing in a Nationally Representative US Sample
errHEALTH COMMUNICATION
IF2.7
err2020-11-22
err148
errOAAI
errHornik, Robert; Kikut, Ava; Jesch, Emma; Woko, Chioma; Siegel, Leeann; Kim, Kwanho
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A Toxic Blend: Assessing the Effects of Cross-Source Media Coverage of Flavored E-Cigarettes on Youth and Young Adult Perceptions
errJOURNAL OF HEALTH COMMUNICATION
IF2.4
err2020-10-26
err3
errOAAI
errKikut, Ava; Williams, Sharon; Hornik, Robert
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errSave
Valence of Media Coverage About Electronic Cigarettes and Other Tobacco Products From 2014 to 2017: Evidence From Automated Content Analysis
errNICOTINE & TOBACCO RESEARCH
IF3
err2020-05-19
err19
errOAAI
errKim, Kwanho; Gibson, Laura A.; Williams, Sharon; Kim, Yoonsang; Binns, Steven; Emery, Sherry L.; Hornik, Robert C.
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errSave
Exploring the Effect of Health App Use on Fruit and Vegetable Consumption
errJOURNAL OF HEALTH COMMUNICATION
IF2.4
err2020-04-14
err3
PREAI
errKim, Kwanho; Lee, Chul-Joo; Hornik, Robert C.
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errSave
Breadth of Media Scanning Leads to Vaping among Youth and Young Adults: Evidence of Direct and Indirect Pathways from a National Longitudinal Survey
errJOURNAL OF HEALTH COMMUNICATION
IF2.4
err2020-01-03
err20
errOAAI
errLiu, Jiaying; Lochbuehler, Kirsten; Yang, Qinghua; Gibson, Laura A.; Hornik, Robert C.
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errSave
Toward an Aggregate, Implicit, and Dynamic Model of Norm Formation: Capturing Large-Scale Media Representations of Dynamic Descriptive Norms Through Automated and Crowdsourced Content Analysis
errJOURNAL OF COMMUNICATION
IF5.5
err2019-12-18
err16
errOAAI
errLiu, Jiaying; Siegel, Leeann; Gibson, Laura A.; Kim, Yoonsang; Binns, Steven; Emery, Sherry; Hornik, Robert C.
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errSave
Rating the Valence of Media Content about Electronic Cigarettes Using Crowdsourcing: Testing Rater Instructions and Estimating the Optimal Number of Raters
errHEALTH COMMUNICATION
IF2.7
err2019-12-13
err0
errOAAI
errLee, Stella Juhyun; Liu, Jiaying; Gibson, Laura A.; Hornik, Robert C.
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errSave
Message-Elicited Brain Response Moderates the Relationship Between Opportunities for Exposure to Anti-Smoking Messages and Message Recall
errJOURNAL OF COMMUNICATION
IF5.5
err2019-12-06
err12
errOAAI
errKranzler, Elissa C.; Schmalzle, Ralf; Pei, Rui; Hornik, Robert C.; Falk, Emily B.
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errSave
Combining Crowd-Sourcing and Automated Content Methods to Improve Estimates of Overall Media Coverage: Theme Mentions in E-cigarette and Other Tobacco Coverage
errJOURNAL OF HEALTH COMMUNICATION
IF2.4
err2019-11-13
err12
errOAAI
errGibson, Laura A.; Siegel, Leeann; Kranzler, Elissa; Volinsky, Allyson; O'Donnell, Matthew B.; Williams, Sharon; Yang, Qinghua; Kim, Yoonsang; Binns, Steven; Hy Tran; Epstein, Veronica Maidel; Leffel, Timothy; Jeong, Michelle; Liu, Jiaying; Lee, Stella; Emery, Sherry; Hornik, Robert C.
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errSave
The Relationship Between Exogenous Exposure to The Real Cost Anti-smoking Campaign and Campaign-Targeted Beliefs
errJOURNAL OF HEALTH COMMUNICATION
IF2.4
err2019-09-26
err5
PREAI
errKranzler, Elissa C.; Hornik, Robert C.
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errSave
Identifying Potential Campaign Themes to Prevent Youth Initiation of E-Cigarettes
errAMERICAN JOURNAL OF PREVENTIVE MEDICINE
IF4.5
err2019-02-01
err41
errOAAI
errSangalang, Angeline; Volinsky, Allyson C.; Liu, Jiaying; Yang, Qinghua; Lee, Stella Juhyun; Gibson, Laura A.; Hornik, Robert C.
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Validating the Hornik & Woolf approach to choosing media campaign themes: Do promising beliefs predict behavior change in a longitudinal study?
errCOMMUNICATION METHODS AND MEASURES
IF3.7
err2018-10-23
err25
errOAAI
errHornik, Robert C.; Volinsky, Allyson C.; Mannis, Shane; Gibson, Laura A.; Brennan, Emily; Lee, Stella J.; Tan, Andy S. L.
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errSave
Tobacco 21 Policy Support by US Individuals Aged 13-25 Years: Evidence From a Rolling Cross-sectional Study (2014-2017)
errAMERICAN JOURNAL OF PREVENTIVE MEDICINE
IF4.5
err2018-07-01
err12
errOAAI
errVolinsky, Allyson C.; Kranzler, Elissa C.; Gibson, Laura A.; Hornik, Robert C.
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errSave
Does Seeking e-Cigarette Information Lead to Vaping? Evidence from a National Longitudinal Survey of Youth and Young Adults
errHEALTH COMMUNICATION
IF2.7
err2017-12-13
err47
errOAAI
errYang, Qinghua; Liu, Jiaying; Lochbuehler, Kirsten; Hornik, Robert
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errSave
Recall of The Real Cost Anti-Smoking Campaign Is Specifically Associated With Endorsement of Campaign-Targeted Beliefs
errJOURNAL OF HEALTH COMMUNICATION
IF2.4
err2017-09-22
err33
errOAAI
errKranzler, Elissa C.; Gibson, Laura A.; Hornik, Robert C.
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errSave

Research Directions

No research directions
Co-authors
Cooperation Journals
C
Caryn Lerman
H-index: 92 · Papers: 442
J
Jennifer B. Unger
H-index: 92 · Papers: 771
T
Thomas A. Wills
H-index: 90 · Papers: 255
A
Angela DeMichele
H-index: 89 · Papers: 735
M
Martin Fishbein
H-index: 88 · Papers: 280
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