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P

Panyu Zhai

School of Information Management

3H指数
6论文数
169被引数
收录论文 5
发表时间
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Deep Learning for Multi-Touch Attribution in Online Advertising: A Comparative Study深度学习在在线广告多触点归因中的应用：一项比较研究
errInformation Systems Frontiers
IF8.3
err2026-08-11
err0
PREAI
errTao Xue; Panyu Zhai; Yanwu Yang; Yanling Li
err分享
err收藏
Periodic Graph Neural Networks for Click-Through Rate Prediction in Online Advertising在线广告中点击率预测的周期图神经网络
errACM Transactions on Information Systems
IF9.1
err2026-01-01
err2
PREAI
errZhai, Panyu; Yang, Yanwu; Zhang, Chunjie
err分享
err收藏
Conversion rate prediction in online advertising: modeling techniques, performance evaluation and future directions在线广告中的转化率预测：建模技术、性能评估和未来方向
errInformation Processing & Management
IF6.9
err2025-10-31
err0
PREAI
errTao Xue; Yanwu Yang; Panyu Zhai
err分享
err收藏
Causality-based CTR prediction using graph neural networks基于图神经网络的因果关系CTR预测
errINFORMATION PROCESSING & MANAGEMENT
IF6.9
err2023-01-01
err15
errOAAI
errZhai, Panyu; Yang, Yanwu; Zhang, Chunjie
err分享
err收藏
Click-through rate prediction in online advertising: A literature review网络广告点击率预测的文献综述
errINFORMATION PROCESSING & MANAGEMENT
IF6.9
err2022-03-01
err35
errOAAI
errYang, Yanwu; Zhai, Panyu
err分享
err收藏

研究方向

暂无研究方向
合作学者
合作期刊
C
Chunjie Zhang
H 指数: 30 · 论文数: 218
杨彦武 封面图
杨彦武 (Yanwu Yang)
H 指数: 18 · 论文数: 102
T
Tao Xue
H 指数: 1 · 论文数: 3
Y
Yanling Li
H 指数: 0 · 论文数: 1
Y
Yanwu Yang
H 指数: 0 · 论文数: 1
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