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R
Rajat Kumar Behera
kalinga institute of industrial technology
19
H指数
58
论文数
1.3K
被引数
0
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21
发表时间
发表时间
IF
被引数
Adoption of AI in human capital development: a multi-industry perspective
人工智能在人力资本开发中的应用: 多行业视角
Journal of Enterprise Information Management
IF
6.4
2025-09-16
0
PRE
AI
Manoj Kumar Behera; Rajat Kumar Behera; Pradip Kumar Bala
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Adverse impacts of metaverse-induced cognitive biases on the immersive shopping experience: A conceptual model developed from a qualitative approach
元宇宙诱导的认知偏差对沉浸式购物体验的负面影响:基于定性方法的概念模型
Technology in Society
IF
12.5
2025-06-08
0
PRE
AI
Soumili Ghosh; Rajat Kumar Behera; Pradip Kumar Bala; Nripendra P. Rana
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Drivers of metaverse adoption for enhancing marketing capabilities of retail SMEs
metaverse采用的驱动因素,可增强零售中小企业的营销能力
TECHNOLOGY IN SOCIETY
IF
12.5
2024-12-01
2
PRE
AI
Rehman, Anisur; Behera, Rajat Kumar; Islam, Md Saiful; Elahi, Yasir Arafat; Abbasi, Faraz Ahmad; Imtiaz, Asma
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Responsible metaverse: Ethical metaverse principles for guiding decision-making and maintaining complex relationships for businesses in 3D virtual spaces
DECISION SUPPORT SYSTEMS
IF
6.8
2024-12-01
1
OA
AI
Behera, Rajat Kumar; Janssen, Marijn; Rana, Nripendra P.; Bala, Pradip Kumar; Chakraborty, Debarun
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Factors influencing recommendations for women's clothing satisfaction: A latent dirichlet allocation approach using online reviews
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2024-11-01
3
PRE
AI
Shashank, Salabh; Behera, Rajat Kumar
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Intelligent machines as information and communication technology and their influence on sustainable marketing practices for beneficial impact on business performance: A conceptual framework
作为信息和通信技术的智能机器及其对可持续营销实践的影响,对业务绩效产生有益影响: 概念框架
JOURNAL OF CLEANER PRODUCTION
IF
10
2024-10-01
0
PRE
AI
Behera, Rajat Kumar; Rehman, Anisur; Islam, Md. Saiful; Abbasi, Faraz Ahmad; Imtiaz, Asma
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Assessing the usage of ChatGPT on life satisfaction among higher education students: The moderating role of subjective health
TECHNOLOGY IN SOCIETY
IF
12.5
2024-09-01
3
PRE
AI
Rehman, Anis ur; Behera, Rajat Kumar; Islam, Md. Saiful; Abbasi, Faraz Ahmad; Imtiaz, Asma
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Evolution of sustainable retailing and how it influences consumer behavior: a bibliometric review
可持续零售的演变及其对消费者行为的影响:一项文献计量综述
international review of retail distribution and consumer research
IF
0
2024-07-26
0
PRE
AI
Amrit Pal Singh; Rajat Kumar Behera; Pradip Kumar Bala
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Empowering co-creation of services with artificial intelligence: an empirical analysis to examine adoption intention
MARKETING INTELLIGENCE & PLANNING
IF
5.4
2024-05-28
6
PRE
AI
Behera, Rajat Kumar; Bala, Pradip Kumar; Rana, Nripendra P.; Irani, Zahir
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Transforming customer engagement with artificial intelligence E-marketing: an E-retailer perspective in the era of retail 4.0
用人工智能网络营销改变客户参与: 零售4.0时代的电子零售商视角
MARKETING INTELLIGENCE & PLANNING
IF
5.4
2024-05-21
12
PRE
AI
Behera, Rajat Kumar; Bala, Pradip Kumar; Rana, Nripendra P.; Algharabat, Raed Salah; Kumar, Kumod
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Assessing the intention to adopt computational intelligence in interactive marketing
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2024-05-01
2
PRE
AI
Behera, Rajat Kumar; Bala, Pradip Kumar; Rana, Nripendra P.
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Exploring antecedents impacting user satisfaction with voice assistant app: A text mining-based analysis on Alexa services
探索影响语音助手应用程序用户满意度的因素: 基于文本挖掘的Alexa服务分析
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2024-01-01
15
PRE
AI
Kumar, Anand; Bala, Pradip Kumar; Chakraborty, Shibashish; Behera, Rajat Kumar
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Reaching new heights: investigating adoption factors shaping the moon landing of metaverse tourism
INFORMATION TECHNOLOGY & TOURISM
IF
7
2023-10-17
8
PRE
AI
Behera, Rajat Kumar; Bala, Pradip Kumar; Rana, Nripendra P.
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Creation of sustainable growth with explainable artificial intelligence: An empirical insight from consumer packaged goods retailers
JOURNAL OF CLEANER PRODUCTION
IF
10
2023-05-01
12
PRE
AI
Behera, Rajat Kumar; Bala, Pradip Kumar; Rana, Nripendra P.
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Responsible natural language processing: A principlist framework for social benefits
TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE
IF
13.3
2023-03-01
3
PRE
AI
Behera, Rajat Kumar; Bala, Pradip Kumar; Rana, Nripendra P.; Irani, Zahir
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Unethical use of information access and analytics in B2B service organisations: The dark side of behavioural loyalty
INDUSTRIAL MARKETING MANAGEMENT
IF
7.5
2023-02-01
12
PRE
AI
Behera, Rajat Kumar; Bala, Pradip Kumar
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Assessing factors influencing consumers' non-adoption intention: exploring the dark sides of mobile payment
information technology
IF
5.6
2022-11-29
23
PRE
AI
Behera, Rajat Kumar; Bala, Pradip Kumar; Rana, Nripendra P.
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A Techno-Business Platform to Improve Customer Experience Following the Brand Crisis Recovery: A B2B Perspective
INFORMATION SYSTEMS FRONTIERS
IF
8.3
2022-01-15
9
OA
AI
Behera, Rajat Kumar; Bala, Pradip Kumar; Rana, Nripendra P.; Kizgin, Hatice
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Cognitive Chatbot for Personalised Contextual Customer Service: Behind the Scene and beyond the Hype
INFORMATION SYSTEMS FRONTIERS
IF
8.3
2021-07-09
51
PRE
AI
Behera, Rajat Kumar; Bala, Pradip Kumar; Ray, Arghya
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Personalized digital marketing recommender engine
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2020-03-01
73
PRE
AI
Behera, Rajat Kumar; Gunasekaran, Angappa; Gupta, Shivam; Kamboj, Shampy; Bala, Pradip Kumar
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研究方向
暂时未获取到该数据
合作学者
合作期刊
N
Nripendra P. Rana
H 指数: 93 · 论文数: 424
Z
Zahir Irani
H 指数: 85 · 论文数: 429
M
Marijn Janssen
H 指数: 84 · 论文数: 805
A
Angappa Gunasekaran
H 指数: 66 · 论文数: 362
S
Shivam Gupta
H 指数: 65 · 论文数: 313
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