Conceptualizing and measuring the strategy execution construct

doi:10.1016/j.jbusres.2018.03.012

Return

Conceptualizing and measuring the strategy execution construct

2019-12-01

PRE

Carla Albuquerque de Oliveira

Jorge Carneiro *

Felipe Esteves

DOI：10.1016/j.jbusres.2018.03.012

Original

Original request for help

Save

Abstract

En 中文

While there is abundant research on how to formulate strategies and several models of strategic positioning have been advanced, there is still scant academic research about how to conceptualize and measure strategy execution. In fact, most of the (relatively scarce) literature on strategy execution has been produced in consultancy-like style and directed to a practitioner audience, but not oriented to theory development. In this paper, we propose a conceptual and operational model of the strategy execution construct and test it in a sample of 276 firms. The conceptual model, which was developed with the help of top-level executives and academicians specialized in strategy and organizational studies, comprises causes (actions to be implemented in order to execute the strategy) and consequences (results expected from such actions). The empirical assessment of the measurement model indicates that several dimensions of strategy execution are intertwined and that a second-order structure better represents the phenomenon.

Keywords:

Strategy execution

Strategy implementation

Strategic planning

Measurement model

Structural equation modeling

PLS

AI Summary

Key information extracted from the uploaded paper, including a brief overview, abstract, background, key highlights, visual analysis, and future outlook.