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International Journal of Research in Marketing cover

International Journal of Research in Marketing

IF7.5
Papers1232
Citations6427
Journal Papers 1244
Publication Date
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Passive voice in consumer complaints reveals fault attribution and predicts escalation
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-04-24
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deleteAmir Sepehri; Rod Duclos; Jonah Berger
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The Bible of publishing: a perspective inspired by Don Lehmann
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-04-17
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deleteStefan Stremersch; Marnik Dekimpe; Jacob Goldenberg; PK Kannan; Eitan Muller; Koen Pauwels; Roland T. Rust; Martin Schreier; Jan-Benedict Steenkamp
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Getting hands on(line)? A meta-analysis of the effectiveness of extended realities in online retailing
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-04-11
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deleteKim Uhlendorf-Leo; Sebastian Uhrich; Franziska Völckner
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Choice in the age of post-generalization: fragmentation, hyper-personalization, and private universes of choice
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-04-11
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PREAI
deleteRenana Peres; Martin Schreier; David A. Schweidel; Alina Sorescu
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Beyond Means: A Dynamic Framework for Predicting Customer Satisfaction
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-03-31
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deleteChristof Naumzik; Abdurahman Maarouf; Stefan Feuerriegel; Markus Weinmann
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Familiarity backfire effects? Disentangling the competing effects of repetition and fact-checking corrections of brand misinformation
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-03-27
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deleteIpek N. Nibat; Olivier Trendel; Robert Mai; Tinka Krüger; Wassili Lasarov; Stefan Hoffmann
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The Impact of Word of Mouth Precision and Consumer Sophistication on Firm Pricing and Profit
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-03-25
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deleteMohsen Foroughifar; David Soberman
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Dissolving boundaries in the Metaverse: Implications of loosened constraints on identity, time, space, and financial access for marketing research
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-03-22
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PREAI
deleteShijie Lu; Xin Shane Wang; Alixandra Barasch; June Cotte; Yu Ding; Siham El Kihal; Rajdeep Grewal; Praveen K. Kopalle; Xiao Liu; Sridhar Moorthy; Jun Hyun Joseph Ryoo; Isamar Troncoso
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Spatial captivity: When consumers dislike or like feeling constrained by material surroundings in service settings
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-03-19
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deleteMartin P. Fritze; André Marchand; Thorsten Hennig-Thurau; Stéphanie Feiereisen; Vince Mitchell
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Digital Platforms 2.0: Emerging Topics, Opportunities, and Challenges
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-03-17
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deleteShrabastee Banerjee; Ishita Chakraborty; Hana Choi; Hannes Datta; Remi Daviet; Chiara Farronato; Minkyung Kim; Anja Lambrecht; Puneet Manchanda; Aniko Öry; Ananya Sen; Marshall Van Alstyne; Prasad Vana; Kenneth C. Wilbur; Xu Zhang; Bobby Zhou
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AI appreciation effect: how contagious diseases influence medical AI adoption
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-03-14
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PREAI
deleteYing Hu; Ying Ding
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Craftsmanship in the service encounter: A practice-based view
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-02-28
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PREAI
deleteFabienne Berger-Remy; Delphine Dion; Clément Dubreuil
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A consumption dimension-based approach to product perceived newness: concept, measurement, and validation
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-02-21
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deleteClaire-Lise Ackermann; Blandine Hetet; Imène Belboula
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The “sponsored content residue” in influencer marketing
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-02-12
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PREAI
deleteHan Zhang; Jichang Zhao
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A window of opportunity: transparent packaging affects product preference via psychological ownership
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-02-03
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deleteEva Marckhgott; Bernadette Kamleitner; Zachary Estes
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Supplier concentration and firm performance: the role of relative size, relative reputation, and network position
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-01-30
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deleteAmalesh Sharma; Alok R. Saboo; Sourav Bikash Borah; Anirban Adhikary
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Unveiling consumer preferences: a theory-based multimodal deep learning architecture for explainable recommendation
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-01-29
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PREAI
deleteXinyu Liu; Yang Qian; Yezheng Liu; Jennifer Shang; Yuanchun Jiang; Yidong Chai
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Consumer financial data exchange: marketing meets digital finance and open banking
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-01-23
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deleteSimon J. Blanchard; Kelly D. Martin; Linda Court Salisbury
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The brand-equity implications of selling through hard discounters
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-01-23
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deleteJoep van der Plas; Inge Geyskens; Marnik G. Dekimpe
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How to publish in a top marketing journal
deleteInternational Journal of Research in Marketing
IF7.5
delete2026-01-18
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deleteKoen Pauwels; Eric Arnould; Sharon Ng; Stefan Wuyts
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