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Journal of Marketing Management

IF3
Papers84
Citations
Journal Papers 82
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Designing transformative customer experiences
delete2026-09-24
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deleteEline Jongmans; Florence Jeannot; Maud Dampérat
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Five stages of trust building: the importance of humour and games in building relationships with vulnerable consumers
delete2026-09-18
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deleteKat Rezai; Reika Igarashi; Elaine Mercer-Jones; Jamie Thompson; Paul Naughton; Nathalia Tjandra
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How digital technology transforms consumption: a critical reflection on theoretical lenses and a research agenda
delete2026-09-15
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deleteJanice Denegri Knott; Mike Molesworth; Russell W. Belk; Alessandro Caliandro; Rebecca Mardon; Niklas Sörum
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Generative AI and ESL consumers’ complaint voice: the role of complaint self-efficacy in perceived complaint success
delete2026-08-17
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deleteChristine Armstrong; Alicia Kulczynski; Margurite Hook; Moji Barari; Jeremy Niass
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Navigating dignity tensions and burnout: a collaborative autoethnography of consumer-inclusive researchers’ experiences
delete2026-08-11
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deleteJoan Carlini; Kelsey Chapman; Michael Norwood; Rachel Muir; Maretta Mann; Camila Shirota; Kelly Clanchy; Jessie Mitchell
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Temporal challenges in delivering impactful research to tackle society’s challenges: insights from three case studies
delete2026-08-05
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deleteCaroline Verfuerth; Carmela Bosangit; Helena H. Knight; Nicole Koenig-Lewis; Andrea Collins
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System transformation through the ethical agency of marketing managers
delete2026-08-03
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deleteMichal J. Carrington; Benjamin A. Neville; Detlev Zwick
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Reducing single-use plastics (SUPs) milk bottles: a citizen-centric approach to drive impact-driven interventions
delete2026-07-09
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deletePham Van Hau; Sharyn Rundle-Thiele; Maree Thyne; Kirsten Robertson; Rob Hamlin; Damien Mather
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