logo
科言猫学术研究的AI总结
language
手机端手机端
  • Phone Feature微信小程序
简体中文简体中文
notice消息通知
博客博客
delete
arrow
返回期刊详情
International Marketing Review 封面图

International Marketing Review

IF4.6
论文数12
被引数4429
期刊论文 12
发表时间
delete
The locus of psychic distance心理距离的定位
deleteInternational Marketing Review
IF4.6
delete2026-09-04
delete0
PREAI
deleteAswo Safari; H. Emre Yildiz
delete分享
delete收藏
International strategies for new product launches in the life sciences industry: legitimation in developed and emerging markets生命科学行业中新产品上市的国际战略：发达市场与新兴市场的合法性建构
deleteInternational Marketing Review
IF4.6
delete2026-09-01
delete0
PREAI
deleteManoella Antonieta Ramos; Jackson Kinyanjui; Svante Andersson
delete分享
delete收藏
Unpacking emotions in SME internationalisation: towards a multilevel theoretical framework and research agenda解析中小企业国际化进程中的情感因素：迈向多层次理论框架与研究议程
deleteInternational Marketing Review
IF4.6
delete2026-06-26
delete0
PREAI
deleteKaterina Kampouri; Solon Magrizos; Minas N. Kastanakis; Michael Christofi
delete分享
delete收藏
Learning processes in early and rapid internationalization – a theoretical journey and future pathways早期和快速国际化中的学习过程——理论探索与未来路径
deleteInternational Marketing Review
IF4.6
delete2026-04-14
delete0
deleteOAAI
deleteEmmanuel Kusi Appiah
delete分享
delete收藏
Network centrality and marketing technology (MarTech) adoption in emerging markets: a network configuration perspective新兴市场中网络中心性与营销技术（MarTech）采纳：基于网络配置的视角
deleteInternational Marketing Review
IF4.6
delete2026-04-07
delete0
PREAI
deleteThomas Anning-Dorson
delete分享
delete收藏
Exploring purchase intention in cross-border e-commerce: a relational view探索跨境电子商务中的购买意向：一种关系视角
deleteInternational Marketing Review
IF4.6
delete2026-04-02
delete0
deleteOAAI
deleteUgné Wistedt; Aswo Safari
delete分享
delete收藏
AI storytelling for global consumers: does it improve luxury brand experience and what is the role of culture?AI storytelling for global consumers: does it improve luxury brand experience and what is the role of culture? AI故事叙述对全球消费者：它是否提升了奢侈品品牌体验，以及文化的作用是什么？
deleteInternational Marketing Review
IF4.6
delete2026-03-30
delete0
PREAI
deleteOlga Nechaeva; Costanza Dasmi
delete分享
delete收藏
Enhancing patient engagement through social media: cross-cultural insights from pharmaceutical enterprises通过社交媒体增强患者参与度：来自制药企业的跨文化见解
deleteInternational Marketing Review
IF4.6
delete2025-12-16
delete0
deleteOAAI
deleteFederica Zeuli; Annaluce Mandiello; Francesco Schiavone; Fabian Bernhard
delete分享
delete收藏
Relationship norms, rewards and consumer-brand bonds: when cultural context and attachment anxiety matter关系规范、奖励与消费者-品牌联结：文化情境和依恋焦虑的影响
deleteInternational Marketing Review
IF4.6
delete2025-12-15
delete0
PREAI
deleteAbbie Iveson; Vasileios Davvetas; Magnus Hultman; Nathaniel Boso
delete分享
delete收藏
Strategies to overcome the liability of outsidership in geopolitical projects: the case of German firms in the Chinese belt and road initiative in Africa克服外来者劣势的策略：德国企业在“一带一路”倡议非洲项目中的案例
deleteInternational Marketing Review
IF4.6
delete2025-08-15
delete0
deleteOAAI
deleteSimon Züfle; Philipp von Carlowitz
delete分享
delete收藏
The linguistic butterfly effect: the hidden cost of ambiguous translations in consumer decisions语言蝴蝶效应：模糊翻译在消费者决策中的隐性成本
deleteInternational Marketing Review
IF4.6
delete2025-06-06
delete0
deleteOAAI
deleteChiara Marinelli; Marco Balzano; Guido Bortoluzzi
delete分享
delete收藏
Conceptualizing consumer resistance in global consumer culture: framework and research agenda在全球消费者文化中概念化消费者抵抗：框架与研究议程
deleteInternational Marketing Review
IF4.6
delete2025-05-20
delete0
deleteOAAI
deleteAgnieszka Małecka; Gregor Pfajfar
delete分享
delete收藏