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Journal of Global Fashion Marketing

IF5.5
论文数25
被引数
期刊论文 25
发表时间
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Minimalistic consumption and luxury brands: A review and directions for future research极简主义消费与奢侈品牌：文献综述与未来研究方向
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-09-15
delete0
PREAI
deleteCharles R. Taylor; Aniruddha Pangarkar
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Extending luxury into the NFT marketplace: The role of category typicality, brand prominence, and visual quality将奢侈品扩展至NFT市场：类别典型性、品牌突出度和视觉质量的作用
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-09-15
delete0
PREAI
deleteWenna Han; Hanna Lee; Yingjiao Xu; Xiaohan Lin
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How do virtual influencers persuade consumers’ purchase intention in luxury branding? The interactive role of anthropomorphism, realism and coolness虚拟影响者在奢侈品品牌中如何说服消费者的购买意愿？拟人化、真实感和酷感的交互作用
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-09-15
delete0
deleteOAAI
deleteAthena Wei Chee Chong; Isaac Cheah; Ying Ying Tiong; Ching Seng Yap
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Strategic spontaneity and cognitive buffering in ultra-fast fashion consumption: Extending the S-O-R framework through Dual-process theory超快时尚消费中的策略性自发行为与认知缓冲：通过双重过程理论扩展S-O-R框架
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-09-15
delete0
deleteOAAI
deleteFinela Quiambao; Caroline Swee Lin Tan; Saniyat Islam
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When sustainability meets the wallet: Economic trade-offs in consumers’ willingness to pay for sustainable fashion当可持续性与钱包相遇：消费者为可持续时尚支付意愿中的经济权衡
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-09-15
delete0
PREAI
deleteCelso Augusto de Matos; Filippo Visintin; Marcelo Curth
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Dark traits and moral minds: Why consumers reject sustainable fashion黑暗特质与道德心智：消费者为何拒绝可持续时尚
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-09-09
delete0
PREAI
deleteCaroline S. L. Tan
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AI-Augmented self-presentation and emotional outcomes on Instagram: A social comparison perspective using an affective hybrid intelligence lensAI增强的自我呈现与情绪结果在Instagram上的表现：基于社会比较视角的情感混合智能研究
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-07-30
delete0
PREAI
deleteRaja Ahmed Jamil; Adnan Muhammad Shah; Abdul Qayyum; KangYoon Lee
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From stakeholder mapping to ecosystem orchestration: Participatory action research on circular fashion marketing从利益相关者映射到生态系统编排：循环时尚营销的参与式行动研究
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-06-16
delete0
PREAI
deleteFahimeh Khatami; Elena Scoccianti; Nicola Ruggiu; Francesca Boni; Camilla Carrara; Francesca Romana Rinaldi; Enrico Cagno
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Norms, innovation, and fashion: Decoding consumer interest in 3D-printed clothing规范、创新与时尚：解码消费者对3D打印服装的兴趣
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-06-16
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PREAI
deleteWei Xie; Gurpreet Dhillon
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How perceived value and quality influence adoption of AI-generated educational video for children’s safety clothing: The roles of attitude, self-efficacy, and sense of safety感知价值和质量对儿童安全服装AI生成教育视频采纳的影响：态度、自我效能感和安全感的作用
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-06-16
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PREAI
deleteNeulonbit Oh; Qi Jiang; Eunju Ko; Charles R. Taylor; Kyung Hoon Kim
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Environmental consciousness versus fashionability: Competing identities and the sustainable-fast fashion paradox among Generation Z consumers环保意识与时尚性：Z世代消费者中竞争性身份认同与可持续-快时尚悖论
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-05-28
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PREAI
deleteMelissa Zulu; Asphat Muposhi; Matselale Nchabeleng; Neha Parbhoo
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Digital transformation and sustainable fashion in the orange economy: A bibliometric analysis of consumer behavior数字化转型与橙色经济中的可持续时尚：消费者行为文献计量分析
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-05-01
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PREAI
deleteEnginkaya, Ebru; Ozer Cizer, Ece
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What consumers really think about sustainable fashion: A computational analysis of online discussions消费者对可持续时尚的真实看法：在线讨论的计算机分析
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-04-22
delete0
deleteOAAI
deleteGokhan Aydin; Bayode Ogunleye
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Designing the future of retail: Zara’s architectural journey from mainstream to phygital luxury experience设计零售业的未来：Zara从主流到phygital豪华体验的建筑之旅
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-03-13
delete0
PREAI
deleteSilvia Pérez-Bou; Valentina Bauzá
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Shaping the beauty archetype in womenswear: Perceptions of fashion marketers塑造女装中的美丽原型：时尚营销人员的认知
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-03-06
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PREAI
deleteDanielle Sponder Testa; Lena Cavusoglu
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Understanding behavioral intentions toward AI-generated safety clothing: The role of safety concern, perceived safety clothing attributes and color理解对AI生成安全服装的行为意向：安全关注、感知的安全服装属性和颜色的作用
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-03-06
delete0
PREAI
deleteQi Jiang; Neulonbit Oh; Eunju Ko; Charles R. Taylor; Kyung Hoon Kim
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Pro-environmental self-identity effects on the prestige value of sustainable luxury goods亲环境自我认同对可持续奢侈品声誉价值的影响
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-03-06
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PREAI
deleteJaehun Kim; Jong-Kuk Shin; Alina Kim; Corey A. Ross
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Luxury experience touchpoints of the “one percent of the one percent” customers“前百分之一的百分之一”客户的豪华体验触点
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-03-01
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PREAI
deleteMona Mrad
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Playfulness as a key driver of behavioral intention in fashion mobile commerce趣味性作为时尚移动商务中行为意图的关键驱动因素
deleteJournal of Global Fashion Marketing
IF5.5
delete2026-03-01
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PREAI
deleteEduardo Henrique de Borba; Rafael Tezza
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Examining brand transparency as a driver of customer referral engagement in fashion context考察品牌透明度作为时尚背景下客户推荐参与度的驱动因素
deleteJournal of Global Fashion Marketing
IF5.5
delete2025-10-29
delete0
PREAI
deleteAnh Thuy Trinh; Trang Thi-Thuy Duong; Phuc Thanh Nguyen; Nhi Ha Quynh Le
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