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International Journal of Marketing Communication and New Media

IF0.3
论文数40
被引数
期刊论文 40
发表时间
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Fairness in Agrifood Systems as Marketing Strategy to Reduce Food Waste by 2027到2027年，将农业食品系统中的公平性作为减少食物浪费的营销策略
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IF0.3
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deleteDias, Rui Rosa; Bagheri, Marco
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Building Resilient Tourism Systems: The Strategic Role of Financial Sustainability in Portuguese Tourism Firms构建有韧性的旅游系统：财务可持续性在葡萄牙旅游企业中的战略作用
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IF0.3
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deleteFernandes, Antonio Borges; Ferreira, Jessica; Seidi, Fadiba; Cardim, Sofia
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The Consciousness of Nature Tourists and Their Commitment to Destination Sustainability自然游客的意识及其对目的地可持续发展的承诺
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IF0.3
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deleteBerne-Manero, Carmen; Marzo-Navarro, Mercedes; Pedraja-Iglesias, Marta
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Geocaching as a route to fresh learning and exploration experiences: a systematic literature review将“寻宝游戏”作为实现新颖学习和探索体验的途径：一项系统文献综述
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IF0.3
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deleteArantes, Luzia; Vaz, Luis; Costa, Sandra Barbosa; Sousa, Bruno; Silva, Julio; Santos, Vasco
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Assessing the Impact of Working Capital on Free Cash Flow: Evidence from Portuguese Accommodation Companies评估营运资金对自由现金流的影响：来自葡萄牙住宿公司的证据
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IF0.3
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deleteFernandes, Antonio Borges; Cardim, Sofia; Ferreira, Jessica; Pinto, Ligia
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Reframing Communication and Marketing in Tourism and Hospitality: Sustainability, Technology, and Strategic Transformation重新定义旅游与酒店业的沟通与营销：可持续性、技术与战略转型
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IF0.3
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deleteBorges, Ana Pinto; Vieira, Elvira; de Almeida, Antonio Lopes; Remondes, Jorge; Rodrigues, Paula; Skvarciany, Viktorija
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The commitment to sustainability and its impact on tourism: the case of the European Green Capitals对可持续发展的承诺及其对旅游业的影响：欧洲绿色之都案例
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deletede Vasconcelos, Clara Morgana Caldas; Sousa, Bruno Miguel Barbosa; Villamarin, Pablo de Carlos
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Theme Hotels, Cultural Heritage and Destination Image: The Case of Portugal主题酒店、文化遗产与目的地形象：葡萄牙案例
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IF0.3
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deleteAlmeida, Bruno Feijo; Almeida, Giovana Goretti Feijo; Almeida, Paulo
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Augmented Reality as an Interactive Marketing Communication Touchpoint: Effects on Brand Love and Brand Loyalty in Hospitality增强现实作为互动营销传播接触点：对酒店品牌热爱和品牌忠诚度的影响
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deleteGuedes, Rita; Ostapenko, Svitlana Magalhaes De Sousa
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A User Experience-Based Evaluation Model for AI-Enabled Digital Booking Engines in Tourism基于用户体验的旅游人工智能数字预订引擎评估模型
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deleteDaryanani, Sunil Nanikram Daryanani; Gonzalez, Carina Soledad Gonzalez; Rallo, Alfonso Ruiz
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An Essay on the Evolving Role of B2B Salespeople in the Age of Artificial Intelligence: Challenges and Opportunities.人工智能时代B2B销售人员的演变角色：挑战与机遇。
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deleteSilva, Pedro Mendonca
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Arbitration Decisions on Transfer Pricing: A Trend Favoring Taxpayers?转让定价仲裁裁决：是否倾向于纳税人？
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deleteAlves, Beatriz Da Silva; Amorim, Jose De Campos
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Tourism Fields, Arenas, and Disputes in the Latin American Urban Context
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deleteJunior, Francisco Xavier da Silva; Nobrega, Wilker Ricardo de Mendonca; Figueiredo, Silvio Jose de Lima
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The Balanced Scorecard as a communication, alignment, and strategic information system in a local accommodation company平衡计分卡作为一家本地住宿公司的沟通、协同和战略信息系统
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deleteQuesado, Patricia Rodrigues; Miranda, Helder Gaspar Gonsalves
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Sustainable Finance in the EU: Macroeconomic Influences on Green Bond Issuance欧盟的可持续金融：宏观经济因素对绿色债券发行的影响
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deleteZetzsche, Amanda; Ozturk, Elif Goksu; Lopes, Cristina
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Organisations Under Pressure: Credit, Innovation, and Sustainability in the Era of Systemic Transition组织压力下的信用、创新与可持续性：系统性转型时代的挑战
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deleteMachado, Ricardo Bahia; Bertuzi, Rui; Remondes, Jorge
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The Disruptive Power of Digitalization upon Financial Services数字化对金融服务的颠覆性影响
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deleteGontarek, Walter; Cunha, Antonio Manuel
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Are We in a Housing Bubble? Empirical Evidence from Portugal.我们是否处于房地产泡沫中？来自葡萄牙的实证证据。
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deleteCunha, Antonio Manuel; Ribeiro, Luis
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Bibliometric analysis on tourism and competitiveness, from 2000 to 2023旅游与竞争力研究（2000-2023）的文献计量分析
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deletePereira, Jose Marques; Almeida, Giovana Goretti Feijo; Almeida, Paulo
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Digital Accessibility and Emerging Technologies in Cross-border Tourism: A Bibliometric Review for the Euroregion of Northern Portugal and Galicia数字无障碍与新兴技术在跨境旅游中的应用：葡萄牙北部与加利西亚欧陆区的文献计量综述
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deleteMacedo, Catia; Dominguez, Trinidad; Sousa, Bruno
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