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T

Tülay Girard

penn state altoona

16H指数
88论文数
1.5K被引数
收录论文 4
发表时间
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Applying Net Promoter Score (NPS) in Political Marketing to Predict Recommending a Town Mayor for Reelection: An Exploratory Study将净推荐值（NPS）应用于政治营销以预测推荐镇长连任：一项探索性研究
errJournal of Public Affairs
IF1.8
err2026-09-30
err0
PREAI
errMusa Pinar; Tulay Girard; Cigdem Basfirinci; Faruk Guder
err分享
err收藏
Services branding triangle Examining the triadic service brand promises for creating a strong brand in banking industry
errINTERNATIONAL JOURNAL OF BANK MARKETING
IF6.9
err2016-06-06
err28
PREAI
errPinar, Musa; Girard, Tulay; Trapp, Paul; Eser, Zeliha
err分享
err收藏
Online retailing, product classifications, and consumer preferences
errINTERNET RESEARCH
IF6.8
err2006-05-01
err91
PREAI
errKorgaonkar, Pradeep; Silverblatt, Ronnie; Girard, Tulay
err分享
err收藏
Relationship of type of product, shopping orientations, and demographics with preference for shopping on the Internet
errJOURNAL OF BUSINESS AND PSYCHOLOGY
IF4.9
err2003-01-01
err183
PREAI
errGirard, T; Korgaonkar, P; Silverblatt, R
err分享
err收藏

研究方向

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合作学者
合作期刊
P
Pradeep K. Korgaonkar
H 指数: 27 · 论文数: 75
M
Musa Pınar
H 指数: 17 · 论文数: 161
Ç
Çiğdem Başfırıncı
H 指数: 12 · 论文数: 48
Z
Zeliha Eser
H 指数: 11 · 论文数: 72
P
Paul Trapp
H 指数: 9 · 论文数: 29
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