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B
Brigitte Naderer
Medical University of Vienna
26
H指数
135
论文数
7.3K
被引数
0
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16
发表时间
发表时间
IF
被引数
Beyond Overt Extremism: Borderline Content, Cultural Narratives and the Normalization of the Far-Right Online
超越显性极端主义:边缘内容、文化叙事与网络极右翼的常态化
STUDIES IN CONFLICT & TERRORISM
IF
1.6
2025-12-01
0
PRE
AI
Conway, Maura; Macdonald, Stuart; Naderer, Brigitte
分享
收藏
Unraveling the pinkwashing discourse on X and Instagram
解构X和Instagram上的粉红洗白话语
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2025-09-01
0
PRE
AI
Naderer, Brigitte; Hohner, Julian; Wulf, Tim; Olbermann, Zoe
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收藏
Happier and Healthier? Investigating the Longitudinal Impact of Body-Positive and Fitspirational Influencers on Weight Satisfaction, Healthy Eating, and Physical Activity
HEALTH COMMUNICATION
IF
2.7
2025-02-25
0
OA
AI
Breves, Priska L.; van Berlo, Zeph M. C.; Teunissen, Lauranna; Koenig, Lars; Binder, Alice; Naderer, Brigitte
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Content Analysis of Austrian Print and Online Newspaper Coverage of Breastfeeding Over Two Decades
奥地利印刷版和在线报纸对母乳喂养的报道内容分析:二十年研究
MATERNAL AND CHILD NUTRITION
IF
2.6
2025-01-09
0
OA
AI
Zuckerhut, Birgit; Naderer, Brigitte; Eberl, Jakob-Moritz; Tolochko, Petro; Lercher, Leah; Jirovsky-Platter, Elena; Winzer, Eva; Perez-Escamilla, Rafael
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Influencing children: food cues in YouTube content from child and youth influencers
影响儿童: 来自儿童和青少年影响者的YouTube内容中的食物提示
BMC PUBLIC HEALTH
IF
3.6
2024-11-29
0
OA
AI
Naderer, Brigitte; Wakolbinger, Maria; Haider, Sandra; Tatlow-Golden, Mimi; Muc, Magdalena; Boyland, Emma; Winzer, Eva
分享
收藏
Sustainable Flying? The Effects of Greenwashed Claims in Airline Advertising on Perceived Greenwashing, Brand Outcomes, and Attitudes Toward Flying
ENVIRONMENTAL COMMUNICATION-A JOURNAL OF NATURE AND CULTURE
IF
4.1
2024-03-24
2
OA
AI
Neureiter, Ariadne; Hirsch, Melanie; Matthes, Joerg; Naderer, Brigitte
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Social Media Literacy Among Adolescents and Young Adults: Results From a Cross-Country Validation Study
SOCIAL MEDIA + SOCIETY
IF
4.9
2023-12-13
4
OA
AI
Wendt, Ruth; Naderer, Brigitte; Bachl, Marko; Rieger, Diana
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Finding gold at the end of the rainbowflag? Claim vagueness and presence of emotional imagery as factors to perceive rainbowwashing
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2022-04-05
21
PRE
AI
Wulf, Tim; Naderer, Brigitte; Olbermann, Zoe; Hohner, Julian
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收藏
Effects of disclosing ads on Instagram: the moderating impact of similarity to the influencer
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2021-08-30
47
OA
AI
Naderer, Brigitte; Matthes, Joerg; Schaefer, Stephanie
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Increasing Advertising Literacy to Unveil Disinformation in Green Advertising
ENVIRONMENTAL COMMUNICATION-A JOURNAL OF NATURE AND CULTURE
IF
4.1
2021-06-01
18
OA
AI
Naderer, Brigitte; Opree, Suzanna J.
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收藏
It is just a spoof: spoof placements and their impact on conceptual persuasion knowledge, brand memory, and brand evaluation
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2020-07-20
9
OA
AI
Naderer, Brigitte; Matthes, Joerg; Bintinger, Simone
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Fiction is Sweet. The Impact of Media Consumption on the Development of Children's Nutritional Knowledge and the Moderating Role of Parental Food-Related Mediation. A Longitudinal Study
NUTRIENTS
IF
5
2020-05-19
4
OA
AI
Binder, Alice; Naderer, Brigitte; Matthes, Joerg; Spielvogel, Ines
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Healthy, sweet, brightly colored, and full of vitamins: cognitive and affective persuasive cues of food placements and children's healthy eating behavior
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2020-03-05
10
PRE
AI
Naderer, Brigitte; Binder, Alice; Matthes, Joerg; Mayrhofer, Mira
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Unhealthy Fun: Food and Beverage References in Comedy Series
JOURNALISM & MASS COMMUNICATION QUARTERLY
IF
3.6
2019-05-07
2
PRE
AI
Mayrhofer, Mira; Naderer, Brigitte; Binder, Alice
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Do children's food choices go with the crowd? Effects of majority and minority peer cues shown within an audiovisual cartoon on children's healthy food choice
SOCIAL SCIENCE & MEDICINE
IF
5
2019-03-01
24
PRE
AI
Binder, Alice; Naderer, Brigitte; Matthes, Joerg
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Product placement disclosures: Exploring the moderating effect of placement frequency on brand responses via persuasion knowledge
INTERNATIONAL JOURNAL OF ADVERTISING
IF
5.9
2015-08-12
67
PRE
AI
Matthes, Joerg; Naderer, Brigitte
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研究方向
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合作学者
合作期刊
E
E. Boyland
H 指数: 70 · 论文数: 515
J
Jörg Matthes
H 指数: 63 · 论文数: 461
D
Diana Rieger
H 指数: 28 · 论文数: 179
S
Sandra Haider
H 指数: 25 · 论文数: 127
M
Maura Conway
H 指数: 23 · 论文数: 83
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