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J

John D. C. Little

机构信息待补充

42H指数

126论文数

1.4W被引数

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发表时间

A theory of forward buying, merchandising, and trade deals

the academy of marketing science

IF4.9

1996-02-01

71

PREAI

Lal, R; Little, JDC; VillasBoas, JM

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