logo
科言猫学术研究的AI总结
language
手机端手机端
  • Phone Feature微信小程序
简体中文简体中文
notice消息通知
博客博客
delete
arrow
返回
Q

Qi Zhou

School of Journalism and Communication

9H指数
28论文数
565被引数
收录论文 12
发表时间
logo
Exploring the longitudinal effects of ad relevance in short-form video influencer advertising探索短视频网红广告中广告相关性的纵向影响
errCurrent Psychology
IF2.6
err2026-07-18
err0
PREAI
errBin Li; Tianjun Zhan; Qi Zhou
err分享
err收藏
The impact of social media overload on learning engagement: a moderated mediation model社交媒体过载对学习参与度的影响：一个有调节的中介模型
errBMC Psychology
IF3
err2025-11-28
err0
errOAAI
errNinggui Duan; Lina Li; Kessara Kanchanapoom; Zhou Qi; Tongfeng Xu
err分享
err收藏
Inspired by intertemporal connections: Using AR technology to enhance visitor satisfaction in historical museums
errTOURISM MANAGEMENT
IF12.4
err2025-06-01
err0
PREAI
errTang, Yangyi (Eric); Zhou, Qi
err分享
err收藏
Information seeking and affective relationship building in influencer marketing: the role of social media affordances
errHUMANITIES & SOCIAL SCIENCES COMMUNICATIONS
IF3.6
err2025-04-20
err0
errOAAI
errWang, Rang; Chan-Olmsted, Sylvia; Zhou, Qi
err分享
err收藏
The Persuasion Effects of Vaccination Message: The Interactive Effects of Language Style, Source Type, and the Provision of Choice疫苗接种信息中的说服效果：语言风格、信息来源类型和提供选择权的交互效应
errSCIENCE COMMUNICATION
IF4.1
err2025-03-28
err0
PREAI
errZongya Li; Qi Zhou; Renwen Zhang
err分享
err收藏
Mere copycat? The effects of human versus human-like virtual influencers on brand endorsement effectiveness: A moderated serial-mediation model
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2024-01-01
err26
PREAI
errZhou, Qi; Li, Bin; Li, Huajun; Lei, Yueqiu
err分享
err收藏
Fake news land? Exploring the impact of social media affordances on user behavioral responses: A mixed-methods research
errCOMPUTERS IN HUMAN BEHAVIOR
IF8.9
err2023-11-01
err5
PREAI
errZhou, Qi; Li, Bin; Scheibenzuber, Christian; Li, Huajun
err分享
err收藏
Can you sense without being human? Comparing virtual and human influencers endorsement effectiveness
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2023-11-01
err46
PREAI
errLi, Huajun; Lei, Yueqiu; Zhou, Qi; Yuan, Hong
err分享
err收藏
The impact of skippable advertising on advertising avoidance intention in China
errMARKETING INTELLIGENCE & PLANNING
IF5.4
err2023-09-13
err3
PREAI
errYin, Shimin; Li, Bin; Zhou, Qi
err分享
err收藏
Talking to a bot or a wall? How chatbots vs. human agents affect anticipated communication quality和机器人或墙说话？聊天机器人与人类代理如何影响预期的通信质量
errCOMPUTERS IN HUMAN BEHAVIOR
IF8.9
err2023-06-01
err19
PREAI
errZhou, Qi; Li, Bin; Han, Lei; Jou, Min
err分享
err收藏
Empathy with influencers? The impact of the sensory advertising experience on user behavioral responses与影响者的同理心？感官广告体验对用户行为反应的影响
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2023-05-01
err21
PREAI
errLi, Bin; Chen, Shuang; Zhou, Qi
err分享
err收藏
The matching effect of anthropomorphized brand roles and product messaging on product attitude
errASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF5.1
err2020-09-07
err16
PREAI
errHe, Yuanqiong; Zhou, Qi; Guo, Shuojia; Xiong, Jie
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
S
Sylvia M. Chan‐Olmsted
H 指数: 35 · 论文数: 153
R
Renwen Zhang
H 指数: 25 · 论文数: 84
M
Min Jou
H 指数: 25 · 论文数: 100
贺远琼 封面图
贺远琼 (Yuanqiong He)
H 指数: 22 · 论文数: 62
J
Jie Xiong
H 指数: 20 · 论文数: 109
查看更多