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M

Marlini Bakri

wellington school of business and government

4H指数
10论文数
51被引数
收录论文 5
发表时间
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Examining perceptual spillover effects in social media influencer marketing effectiveness: A PLS-SEM and fsQCA approach考察社交媒体影响者营销效果中的感知溢出效应：PLS-SEM和fsQCA方法
errJournal of Retailing and Consumer Services
IF13.1
err2026-09-06
err0
PREAI
errMarlini Bakri; Paige Harris; Stuart Dillon
err分享
err收藏
Image-Generated Word-of-Mouth: A Catalyst for Visiting Friends and Relatives (VFR) Tourism?
errINTERNATIONAL JOURNAL OF TOURISM RESEARCH
IF5.7
err2024-08-17
err1
errOAAI
errBakri, Marlini; Richard, James E.; Krisjanous, Jayne
err分享
err收藏
Liminal digital birthspaces: social media and consumer proactivity for well-being
errJOURNAL OF SERVICES MARKETING
IF4.5
err2023-06-07
err0
PREAI
errBakri, Marlini; Davey, Janet; Krisjanous, Jayne; Maude, Robyn
err分享
err收藏
Examining Sojourners as Visual Influencers in VFR (Visiting Friends and Relatives) Tourism: A Rhetorical Analysis of User-Generated Images
errJOURNAL OF TRAVEL RESEARCH
IF7
err2022-12-19
err6
errOAAI
errBakri, Marlini; Krisjanous, Jayne; Richard, James E.
err分享
err收藏
Decoding service brand image through user-generated images
errJOURNAL OF SERVICES MARKETING
IF4.5
err2020-02-13
err24
errOAAI
errBakri, Marlini; Krisjanous, Jayne; Richard, James E.
err分享
err收藏

研究方向

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合作学者
合作期刊
J
James Richard
H 指数: 18 · 论文数: 67
R
Robyn Maude
H 指数: 17 · 论文数: 62
J
Jayne Krisjanous
H 指数: 14 · 论文数: 59
S
Stuart Dillon
H 指数: 12 · 论文数: 60
P
Paige Harris
H 指数: 0 · 论文数: 1
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