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P

Patricia SanMiguel

university of navarra

9H指数
52论文数
273被引数
收录论文 5
发表时间
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The Co-Branding Phenomenon in Fashion Brands: An Approach to the Perception of Spanish Consumers时尚品牌中的联合品牌现象：西班牙消费者感知的研究方法
errFASHION COMMUNICATION IN THE DIGITAL AGE, FACTUM 25
IF0
err2026-01-01
err0
errOAAI
errCheca, Carlos; SanMiguel, Patricia; Torregrosa, Marta; Sanchez-Blanco, Cristina
err分享
err收藏
Click to chic: Decoding the impact of fashion product page design on online purchase intention点击即时尚：解码时尚产品页面设计对在线购买意愿的影响
errglobal marketing
IF5.5
err2025-05-21
err0
PREAI
errPatricia SanMiguel; Cristina Sánchez-Blanco; Clara González-Tosat; Anais Sánchez-Hualde
err分享
err收藏
Fashion brands in the metaverse: Achievements from a marketing perspective
errglobal marketing
IF5.5
err2024-04-05
err8
PREAI
errSanmiguel, Patricia; Sadaba, Teresa; Sayeed, Narmin
err分享
err收藏
Fashion empowering women: Sterotypes in the TV dramedy series House of Cards, Suits and Emily in Paris
errglobal marketing
IF5.5
err2023-05-12
err0
PREAI
errSadaba, Teresa; Azpurgua, Carmen; Bernal, Pedro Mir; SanMiguel, Patricia
err分享
err收藏
How to Communicate Sustainability: From the Corporate Web to E-Commerce. The Case of the Fashion Industry如何传达可持续性: 从企业网络到电子商务。时装业的案例
errSUSTAINABILITY
IF3.3
err2021-10-14
err14
errOAAI
errSanMiguel, Patricia; Perez-Bou, Silvia; Sadaba, Teresa; Mir-Bernal, Pedro
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
T
Teresa Sádaba
H 指数: 12 · 论文数: 62
P
Pedro Mir Bernal
H 指数: 12 · 论文数: 115
C
Cristina Sánchez-Blanco
H 指数: 6 · 论文数: 68
M
Marta Torregrosa
H 指数: 5 · 论文数: 44
S
Silvia Pérez-Bou
H 指数: 4 · 论文数: 17
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