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Aggressive Driving: A Consumption Experience
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DOI：10.1002/mar.20429.png)
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摘要
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In this paper, the literature on aggressive driving tendencies as a consumption experience is reviewed. Two studies test a comprehensive model that includes personality, attitudinal, and value antecedents to such behavior. The research supports the role of most of the antecedents. However, personality and attitudinal constructs were found to be stronger predictors of aggressive driving than values. Furthermore, the paper demonstrates that aggressive driving tendencies increase incidences of law breaking. Suggestions for future research and practical implications are discussed. (C) 2011 Wiley Periodicals, Inc.
Keyword:
SELF-CONTROL
RISK-TAKING
PERSONALITY-TRAITS
CONSUMER-BEHAVIOR
TRAFFIC SAFETY
GENERAL-THEORY
EXTENDED SELF
ROAD RAGE
DRIVERS
MATERIALISM
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2.4K
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1.3W
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