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Haithem Zourrig

Kent State University

13H-index
31Paper Count
896Citation Count
Published Papers 12
Publication Date
Shopping well-being through mobile apps: A congruence theory perspective
err2025-09-29
err0
errOAAI
errKamel El Hedhli; Ibrahim Alnawas; Imene Becheur; Allam K. Abu Farha; Haithem Zourrig
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Drivers and outcomes of a shopper-retailer's app relationship
err2024-11-01
err0
errOAAI
errAbu Farha, Allam K.; El Hedhli, Kamel; Alnawas, Ibrahim; Zourrig, Haithem; Becheur, Imene
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Stereotyping human-like virtual influencers in retailing: Does warmth prevail over competence?
err2023-11-01
err35
errOAAI
errEl Hedhli, Kamel; Zourrig, Haithem; Al Khateeb, Amr; Alnawas, Ibrahim
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Calming the Storm: How Non-Negative Messages From Fellow Consumers Can Dispel Negativity in a Social Media Firestorm
err2023-09-20
err1
errOAAI
errWiddershoven, Svenja; Pluymaekers, Mark; Zourrig, Haithem; Sinclair, Paul; Bloemer, Josee M. M.
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Exploring cultural differences in customer forgiveness behavior
err2009-08-07
err44
PREAI
errZourrig, Haithem; Chebat, Jean-Charles; Toffoli, Roy
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