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V

Vikas Arya

paris school of business

18H指数
67论文数
1.8K被引数
收录论文 21
发表时间
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Where belief is filtered: how truthfulness and source credibility shape trust, skepticism, and worry in vaccine communication信念过滤之处：疫苗传播中真实性及信息源可信度如何塑造信任、怀疑与担忧
errInformation Communication & Society
IF3.3
err2026-09-22
err0
PREAI
errViltė Auruškevičienė; Vikas Arya; Ricardo Correia; Dominyka Venciūtė; Vaida Ganytė Oginskytė
err分享
err收藏
Navigating Brand Conscientiousness in the Metaverse: A Qualitative Study to Analyse the Ethical Dimensions for Virtual Stakeholders在元宇宙中导航品牌良知：一项用于分析虚拟利益相关者伦理维度的定性研究
errJournal of Business Ethics
IF6.7
err2026-07-14
err0
errOAAI
errVikas Arya; Sonal Purohit; Moreno Frau
err分享
err收藏
Immersive Luxury Branding: Exploring Consumer and Brand Dynamics in the Metaverse Through the AIDA Framework
errJournal of Consumer Behaviour
IF5.2
err2026-02-02
err0
PREAI
errBouchra Oukhayi; Vikas Arya; Asha Thomas
err分享
err收藏
When reality meets intelligence: Integrating ARIx attributes with spatial immersion, self-brand connection, and aesthetic experience to influence retail brand equity当现实遇到智能：整合ARIx属性与空间沉浸感、自我-品牌联结及审美体验以影响零售品牌资产
errJournal of Retailing and Consumer Services
IF13.1
err2025-12-19
err0
PREAI
errVikas Arya
err分享
err收藏
Assessing the Transformative Role of Artificial Intelligence in Financial Services: A Systematic Review and Implications for Future Research评估人工智能在金融服务中变革性作用：一项系统综述及对未来研究的启示
errJOURNAL OF ECONOMIC SURVEYS
IF5
err2025-12-01
err0
PREAI
errKadam, Shweta; Khan, Shebazbano; Soni, Rashmi; Sahni, Shalini; Arya, Vikas
err分享
err收藏
Flying High With Entrepreneurial Ecosystems—A Systematic Literature Review to Determine the Factors of Entrepreneurial Ecosystem Development《高飞于创业生态系统——一项系统文献综述，以确定创业生态系统发展的因素》
errBusiness Strategy and the Environment
IF13.3
err2025-08-12
err0
PREAI
errRanjani Kumari; Jyoti Verma; Rajeev Verma; Vikas Arya; Armando Papa
err分享
err收藏
Inside story of impact investing in emerging market: A systematic review to measure the responsible and sustainable investing pattern using the ADO framework
errJOURNAL OF ECONOMIC SURVEYS
IF5
err2024-11-27
err0
PREAI
errAggarwal, Shalini; Rathee, Prerna; Arya, Vikas; Roy, Hiran
err分享
err收藏
Using Augmented Reality to Strengthen Consumer/Brand Relationships: The Case of Luxury Brands使用增强现实加强消费者/品牌关系: 奢侈品牌案例
errJOURNAL OF CONSUMER BEHAVIOUR
IF5.2
err2024-11-18
err2
PREAI
errArya, Vikas; Sethi, Deepa; Hollebeek, Linda D.
err分享
err收藏
Unmasking luxury consumption and its psychology: An experimental approach to understanding the motivations behind ethical and sustainable brand preferences
errBUSINESS ETHICS THE ENVIRONMENT & RESPONSIBILITY
IF4.2
err2024-07-04
err1
PREAI
errIslam, Tahir; Arya, Vikas; Bodla, Ali Ahmad; Palladino, Rosa; Papa, Armando
err分享
err收藏
Knowledge management is no more a gray area in the tourism industry in India - a study on transformation leadership and executive communication知识管理不再是印度旅游业的灰色地带 -- 转型领导与高管沟通研究
errJOURNAL OF KNOWLEDGE MANAGEMENT
IF9.5
err2024-06-26
err2
PREAI
errLuthra, Anchal; Arya, Vikas; Dixit, Shivani; Roy, Hiran; Sasso, Pasquale
err分享
err收藏
Visitors' attraction and co-creation at World Expo - a qualitative study unveiling visitors' delight and engagement with immersive technology世博会游客的吸引力和共同创造-定性研究揭示了游客对沉浸式技术的喜悦和参与
errTOURISM RECREATION RESEARCH
IF2.6
err2024-06-05
err5
PREAI
errArya, Vikas; Sahni, Shalini; Oukhayi, Bouchra; Auruskeviciene, Vilte
err分享
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Does the micro become macro in developing economies? A study to trace sustainable circular replacements for emerging world's green development
errBUSINESS STRATEGY AND THE ENVIRONMENT
IF13.3
err2023-11-08
err2
errOAAI
errRawat, Prigya; Arya, Vikas; Paul, Justin; Roy, Hiran
err分享
err收藏
Exploring the role of augmented reality as a new brand advocate
errJOURNAL OF CONSUMER BEHAVIOUR
IF5.2
err2023-07-29
err15
PREAI
errKumar, Harish; Tuli, Nikhita; Singh, Rajesh Kumar; Arya, Vikas; Srivastava, Ritu
err分享
err收藏
Brands are calling your AVATAR in Metaverse-A study to explore XR-based gamification marketing activities & consumer-based brand equity in virtual world品牌在Metaverse中呼唤您的化身-一项探索虚拟世界中基于XR的游戏化营销活动和基于消费者的品牌资产的研究
errJOURNAL OF CONSUMER BEHAVIOUR
IF5.2
err2023-07-24
err73
errOAAI
errArya, Vikas; Sambyal, Rachita; Sharma, Anshuman; Dwivedi, Yogesh K.
err分享
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The impact of leader-member exchange, perceived organizational support, and readiness for change on job crafting behaviours in HRM in an emerging market
errhuman resource management journal
IF5.9
err2023-03-21
err11
PREAI
errSethi, Deepa; Pereira, Vijay; Chakraborty, Tanusree; Arya, Vikas
err分享
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Does startup culture in the emerging country grow around societal sustainability? An empirical study through the lens of co-creational capital and green intellect
errJOURNAL OF INTELLECTUAL CAPITAL
IF6.8
err2023-01-31
err14
PREAI
errVerma, Rajeev; Arya, Vikas; Thomas, Asha; Bolognesi, Enrica; Mueller, Jens
err分享
err收藏
Like it or not! Brand communication on social networking sites triggers consumer-based brand equity
errINTERNATIONAL JOURNAL OF CONSUMER STUDIES
IF7.6
err2021-12-16
err47
PREAI
errArya, Vikas; Paul, Justin; Sethi, Deepa
err分享
err收藏
Does SMS advertising still have relevance to increase consumer purchase intention? A hybrid PLS-SEM-neural network modelling approach
errCOMPUTERS IN HUMAN BEHAVIOR
IF8.9
err2021-11-01
err131
errOAAI
errSharma, Anshuman; Dwivedi, Yogesh K.; Arya, Vikas; Siddiqui, Muhammad Qutubuddin
err分享
err收藏
Panic buying in the COVID-19 pandemic: A multi-country examination
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2021-03-01
err327
PREAI
errIslam, Tahir; Pitafi, Abdul Hameed; Arya, Vikas; Wang, Ying; Akhtar, Naeem; Mubarik, Shujaat; Liang Xiaobei
err分享
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Does digital footprint act as a digital asset? - Enhancing brand experience through remarketing数字足迹是否可以作为数字资产？-通过再营销提升品牌体验
errINTERNATIONAL JOURNAL OF INFORMATION MANAGEMENT
IF27
err2019-12-01
err72
PREAI
errArya, Vikas; Sethi, Deepa; Paul, Justin
err分享
err收藏

研究方向

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合作学者
合作期刊
Y
Yogesh K. Dwivedi
H 指数: 149 · 论文数: 950
J
Justin Paul
H 指数: 89 · 论文数: 295
L
Linda D. Hollebeek
H 指数: 60 · 论文数: 185
V
Vijay Pereira
H 指数: 47 · 论文数: 377
T
Tahir Islam
H 指数: 38 · 论文数: 108
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