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S
Shijin Yoo
California State University Los Angeles
8
H指数
38
论文数
935
被引数
0
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14
发表时间
发表时间
IF
被引数
When help backfires: Exploring the unexpected consequences of helpful reviews on word-of-mouth
当帮助产生反作用:探索助益性评论对口碑的意外影响
Journal of Retailing and Consumer Services
IF
13.1
2025-07-22
0
PRE
AI
Jonghwan Kim; Shijin Yoo
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Does overconfidence of CEOs increase startup performance? The role of marketing capability
CEO过度自信是否会提升初创企业绩效?——营销能力的作用
European Journal of Marketing
IF
5.1
2025-05-06
0
PRE
AI
Kate Jeonghee Byun; Shijin Yoo
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From retaliation to resilience: tracing the path of earnings stability in competitive markets
international journal of information management
IF
4.9
2024-11-28
0
PRE
AI
Park, Jimi; Yoo, Shijin; Noh, Minyoung
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Has the COVID-19 pandemic changed the influence of word-of-mouth on purchasing decisions? ( vol 74, 103411 , 2023)
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2024-07-01
0
PRE
AI
Byun, Kate Jeonghee; Park, Jimi; Yoo, Shijin; Cho, Minhee
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A true friend or frenemy?: Cross-platform effects on online reviews in the sharing economy
ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS
IF
6.3
2024-03-01
0
PRE
AI
Woo, Hyunhee; Yoo, Shijin
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Has the COVID-19 pandemic changed the influence of word-of-mouth on purchasing decisions? (vol 74, 103411, 2023)
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2024-01-01
0
PRE
AI
Byun, Kate Jeonghee; Park, Jimi; Yoo, Shijin; Cho, Minhee
分享
收藏
Has the COVID-19 pandemic changed the influence of word-of-mouth on purchasing decisions?
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2023-09-01
3
OA
AI
Byun, Kate Jeonghee; Park, Jimi; Yoo, Shijin; Cho, Minhee
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The 4th V? The effect of word of mouth volatility on product performance
ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS
IF
6.3
2020-11-01
4
PRE
AI
Kim, Minjeong; Yoo, Shijin
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Are competitive reactions changing over time?
MANAGEMENT DECISION
IF
5.1
2016-04-18
5
PRE
AI
Park, Jimi; Yoo, Shijin
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When is servitization a profitable competitive strategy?
INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS
IF
10
2016-03-01
81
PRE
AI
Lee, Sunghee; Yoo, Shijin; Kim, Daeki
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Strategic delegation, quality competition, and new product profitability
MANAGEMENT DECISION
IF
5.1
2015-04-20
4
PRE
AI
Shin, Hyun; Shin, Jongtae; Yoo, Shijin; Song, Joon; Kim, Alex
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Paths to Success: How Do Market Orientation and Entrepreneurship Orientation Produce New Product Success?
JOURNAL OF PRODUCT INNOVATION MANAGEMENT
IF
8
2012-10-25
81
PRE
AI
Hong, Jinhwan; Song, Tae Ho; Yoo, Shijin
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Return on marketing investment: Pizza Hut Korea's case
营销投资回报: 必胜客韩国案例
MANAGEMENT DECISION
IF
5.1
2012-10-12
3
PRE
AI
Lee, Sungil; Yoo, Shijin
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The impact of marketing-induced versus word-of-mouth customer acquisition on customer equity growth
营销诱导与口碑客户获取对客户资产增长的影响
JOURNAL OF MARKETING RESEARCH
IF
5
2008-02-01
407
PRE
AI
Villanueva, Julian; Yoo, Shijin; Hanssens, Dominique M.
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研究方向
暂时未获取到该数据
合作学者
合作期刊
D
Dominique M. Hanssens
H 指数: 46 · 论文数: 217
D
Dae‐Ki Kim
H 指数: 33 · 论文数: 201
M
Minjeong Kim
H 指数: 32 · 论文数: 370
S
Sung-Il Lee
H 指数: 24 · 论文数: 203
T
T. Song
H 指数: 23 · 论文数: 274
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