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H

Heath McDonald

RMIT University

28H指数
171论文数
2.4K被引数
收录论文 33
发表时间
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Understanding actor engagement through psychological ownership: a multi-sport brand perspective通过心理所有权理解运动员参与：多运动品牌视角
errJournal of Service Theory and Practice
IF4.4
err2026-08-29
err0
PREAI
errHarrison de Picot; Jodie Conduit; Steve Goodman; Heath McDonald
err分享
err收藏
Understanding consumer behaviour in evolving subscription markets - lessons from sports season tickets research
errJOURNAL OF SERVICE MANAGEMENT
IF7.9
err2023-08-28
err7
PREAI
errMcDonald, Heath; Dunn, Steven; Schreyer, Dominik; Sharp, Byron
err分享
err收藏
Understanding approaches to social partnerships-investigating target audience reactions and non-profit managers' business practice: a mixed-methods study
errhospitality marketing management
IF3
err2023-08-17
err1
errOAAI
errRayne, Daniel; Pervan, Simon; McDonald, Heath; Leckie, Civilai
err分享
err收藏
Who doesn't like sport? A taxonomy of non-fans
errSPORT MANAGEMENT REVIEW
IF3.8
err2023-07-17
err6
errOAAI
errMcDonald, Heath; Pallant, Jason; Funk, Daniel C.; Kunkel, Thilo
err分享
err收藏
Customer Engagement in Sport: An Updated Review and Research Agenda
errsport management review
IF3.5
err2022-05-01
err40
errOAAI
errMcDonald, Heath; Biscaia, Rui; Yoshida, Masayuki; Conduit, Jodie; Doyle, Jason P.
err分享
err收藏
Predicting Season Ticket Holder Retention Using Rich Behavioral Data使用丰富的行为数据预测季票持有人的保留
errsport management review
IF3.5
err2021-09-01
err10
PREAI
errKarg, Adam; Tamaddoni, Ali; McDonald, Heath; Ewing, Michael
err分享
err收藏
Understanding Season Ticket Holder Attendance Decisions
errsport management review
IF3.5
err2021-05-01
err19
errOAAI
errKarg, Adam; Nguyen, Jeremy; McDonald, Heath
err分享
err收藏
Measuring season ticket holder satisfaction: Rationale, scale development and longitudinal validation
errSPORT MANAGEMENT REVIEW
IF3.8
err2021-02-03
err45
PREAI
errMcDonald, Heath; Karg, Adam J.; Vocino, Andrea
err分享
err收藏
Managing co-creation in professional sports: The antecedents and consequences of ritualized spectator behavior
errSPORT MANAGEMENT REVIEW
IF3.8
err2021-02-03
err57
PREAI
errMcDonald, Heath; Karg, Adam J.
err分享
err收藏
Exploring PERMA in spectator sport: Applying positive psychology to examine the individual-level benefits of sport consumption探索观众运动中的PERMA: 应用积极心理学研究体育消费的个人利益
errSPORT MANAGEMENT REVIEW
IF3.8
err2021-02-03
err102
errOAAI
errDoyle, Jason P.; Filo, Kevin; Lock, Daniel; Funk, Daniel C.; McDonald, Heath
err分享
err收藏
'I was there from the start': The identity -maintenance strategies used by fans to combat the threat of losing
errSPORT MANAGEMENT REVIEW
IF3.8
err2021-02-03
err60
errOAAI
errDoyle, Jason P.; Lock, Daniel; Funk, Daniel C.; Filo, Kevin; McDonald, Heath
err分享
err收藏
Exploring sport brand double jeopardy: The link between team market share and attitudinal loyalty
errSPORT MANAGEMENT REVIEW
IF3.8
err2021-02-03
err48
errOAAI
errDoyle, Jason P.; Filo, Kevin; McDonald, Heath; Funk, Daniel C.
err分享
err收藏
The uniqueness of sport: Testing against marketing's empirical laws
errSPORT MANAGEMENT REVIEW
IF3.8
err2021-02-03
err37
errOAAI
errBaker, Bradley J.; McDonald, Heath; Funk, Daniel C.
err分享
err收藏
Fantasy sport participation as a complement to traditional sport consumption
errSPORT MANAGEMENT REVIEW
IF3.8
err2021-02-03
err63
PREAI
errKarg, Adam J.; McDonald, Heath
err分享
err收藏
Examining corporate social responsibility awareness: An unaided recall measure
errJOURNAL OF CONSUMER BEHAVIOUR
IF5.2
err2021-01-12
err4
PREAI
errRayne, Daniel; Pervan, Simon; McDonald, Heath; Leckie, Civilai
err分享
err收藏
The interplay between entrepreneurial orientation and control mechanisms on decision-making and new product performance
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2020-11-02
err5
PREAI
errLeckie, Civilai; McDonald, Heath
err分享
err收藏
Productive partnerships? Driving consumer awareness to action in CSR partnerships
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2020-09-01
err18
PREAI
errRayne, Daniel; Leckie, Civilai; McDonald, Heath
err分享
err收藏
Assessing strategic social partnerships between professional sports teams and NPOs in Australian football
errINTERNATIONAL JOURNAL OF SPORTS MARKETING & SPONSORSHIP
IF2.7
err2019-08-05
err4
PREAI
errRayne, Daniel; McDonald, Heath; Leckie, Civilai
err分享
err收藏
Channel Preferences Among Sport Consumers: Profiling Media-Dominant Consumers
errsport management review
IF3.5
err2019-07-01
err22
PREAI
errKarg, Adam; McDonald, Heath; Leckie, Civilai
err分享
err收藏
Built to last: relationship quality management for season ticket holders
errEUROPEAN SPORT MANAGEMENT QUARTERLY
IF3.7
err2019-05-14
err36
PREAI
errLee, Mi Ae; Kunkel, Thilo; Funk, Daniel C.; Karg, Adam; McDonald, Heath
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
D
Daniel C. Funk
H 指数: 67 · 论文数: 313
M
Michael T. Ewing
H 指数: 58 · 论文数: 315
R
Rui Biscaia
H 指数: 30 · 论文数: 106
B
Byron Sharp
H 指数: 30 · 论文数: 101
Y
Yuhei Inoue
H 指数: 29 · 论文数: 82
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