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L

Luce, Fernando Bins

Universidade Federal do Rio Grande do Sul

0H指数
6论文数
0被引数
收录论文 4
发表时间
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Predicting customer value per product: From RFM to RFM/P预测每个产品的客户价值: 从RFM到RFM/P
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2021-04-01
err39
PREAI
errHeldt, Rodrigo; Silveira, Cleo Schmitt; Luce, Fernando Bins
err分享
err收藏
Brand equity estimation model
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2015-12-01
err39
PREAI
errRovedder de Oliveira, Marta Olivia; Silveira, Cleo Schmitt; Luce, Fernando Bins
err分享
err收藏
Customer equity and market value: Two methods, same results?客户资产和市场价值: 两种方法，结果相同？
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2012-12-01
err13
PREAI
errSilveira, Cleo Schmitt; Rovedder de Oliveira, Marta Olivia; Luce, Fernando Bins
err分享
err收藏
Information technology impact on market orientation in e-business
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2009-09-01
err81
PREAI
errBorges, Mauro; Hoppen, Norberto; Luce, Fernando Bins
err分享
err收藏

研究方向

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合作学者
合作期刊
M
Marta Olívia Rovedder de Oliveira
H 指数: 9 · 论文数: 50
R
Rodrigo Heldt
H 指数: 4 · 论文数: 14
M
Mauro Borges
H 指数: 2 · 论文数: 4
H
Hoppen, Norberto
H 指数: 0 · 论文数: 1
S
Silveira, Cleo Schmitt
H 指数: 0 · 论文数: 6
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