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Liang Ma

University of Massachusetts Boston

11H指数
19论文数
531被引数
收录论文 10
发表时间
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Mitigating the negative effects of online skepticism from SNS users through CSR message types通过CSR信息类型缓解SNS用户在线怀疑的负面影响
errCorporate Communications: An International Journal
IF0
err2025-12-16
err0
PREAI
errLiang (Lindsay) Ma
err分享
err收藏
Exploring the Roles of Consumers' Perceived Self-Interest and Accusation Credibility on the Effectiveness of Response Strategies in Corporate Ethical Misconduct探讨消费者感知自身利益和指控可信度对应对策略有效性的影响：以企业伦理不当行为为例
errJournal of Contingencies and Crisis Management
IF2.2
err2025-08-23
err0
PREAI
errMa Liang (Lindsay)
err分享
err收藏
Unravelling residents' emotion-based attitudes before and after resettlement: A longitudinal investigation拆迁前后居民基于情绪的态度: 一项纵向调查
errCITIES
IF6.6
err2025-04-01
err0
PREAI
errSun, Yan; Qian, Chen; Song, Jinbo; Feng, Zhuo; Liu, Hongyan; Ma, Liang
err分享
err收藏
Should relationships be at the heart of public relations? A meta-analysis of the antecedents and consequences of organization-public relationships
errPUBLIC RELATIONS REVIEW
IF3.4
err2023-12-01
err3
PREAI
errMa, Xin; Ma, Liang; Liu, Brooke Fisher
err分享
err收藏
Me, like Chanel: Examining Antecedents and Consequences of Consumers' Luxury Brand Engagement on Instagram
errJOURNAL OF CURRENT ISSUES AND RESEARCH IN ADVERTISING
IF2.9
err2023-09-08
err4
PREAI
errKwon, Eunseon (Penny); Choi, Tae Rang; Ma, Liang
err分享
err收藏
Can strategic message framing mitigate the negative effects of skeptical comments against corporate-social-responsibility communication on social networking sites?
errPUBLIC RELATIONS REVIEW
IF3.4
err2022-11-01
err11
PREAI
errMa, Liang; Bentley, Joshua M.
err分享
err收藏
Testing perceptions of organizational apologies after a data breach crisis测试数据泄露危机后对组织道歉的看法
errPUBLIC RELATIONS REVIEW
IF3.4
err2020-12-01
err20
PREAI
errBentley, Joshua M.; Ma, Liang
err分享
err收藏
How publics react to situational and renewing organizational responses across crises: Examining SCCT and DOR in social-mediated crises
errPUBLIC RELATIONS REVIEW
IF3.4
err2020-11-01
err30
PREAI
errZhao, Xinyan; Zhan, Mengqi; Ma, Liang
err分享
err收藏
How the Interplay of Consumer-Brand Identification and Crises Influences the Effectiveness of Corporate Response Strategies
errINTERNATIONAL JOURNAL OF BUSINESS COMMUNICATION
IF3.1
err2020-01-20
err20
PREAI
errMa, Liang
err分享
err收藏
How to turn your friends into enemies: Causes and outcomes of customers' sense of betrayal in crisis communication
errPUBLIC RELATIONS REVIEW
IF3.4
err2018-09-01
err28
PREAI
errMa, Liang
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
B
Brooke Fisher Liu
H 指数: 38 · 论文数: 125
宋
宋金波 (Jinbo Song)
H 指数: 23 · 论文数: 107
Y
Yan Sun
H 指数: 21 · 论文数: 123
X
Xinyan Zhao
H 指数: 19 · 论文数: 102
Q
Qian Chen
H 指数: 17 · 论文数: 68
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