David Mckie - Publications, H-index & Citations

David Mckie

University of Waikato

20H指数

272论文数

1.5K被引数

收录论文 25

发表时间

Soul searching: Public relations, reputation and social marketing in an age of interdisciplinarity

PUBLIC RELATIONS REVIEW

IF3.4

2019-12-01

PREAI

Antric, Tim; McKie, David; Toledano, Margalit

Public relations critical intersections special section introduction

PUBLIC RELATIONS REVIEW

IF3.4

2019-12-01

OAAI

Heath, Robert; McKie, David; Munshi, Debashish; Xifra, Jordi

Creatively escaping insularity and encouraging internationalism: British radicalism, history from below, and public relations historiography

PUBLIC RELATIONS REVIEW

IF3.4

2019-06-01

OAAI

Xifra, Jordi; McKie, David; Collell, Maria-Rosa

Financial investigations: Auditing research accounts of communication in business, investor relations, and public relations (1994-2016)金融调查: 商业，投资者关系和公共关系沟通的审计研究账户 (1994-2016)

PUBLIC RELATIONS REVIEW

IF3.4

2017-06-01

PREAI

Mai Anh Doan; McKie, David

Introduction to configuring intelligences for 21C public relations

PUBLIC RELATIONS REVIEW

IF3.4

2016-06-01

PREAI

McKie, David; Xifra, Jordi; Lalueza, Ferran

Public relations as a strategic intelligence for the 21st century: Contexts, controversies, and challenges

PUBLIC RELATIONS REVIEW

IF3.4

2016-06-01

PREAI

McKie, David; Heath, Robert L.

d Images of PR special issue and the 2013 Barcelona International PR conference

PUBLIC RELATIONS REVIEW

IF3.4

2015-12-01

PREAI

Xifra, Jordi; Lalueza, Ferran; Mckie, David

Advancing tendencies? PR leadership, general leadership, and leadership pedagogy

PUBLIC RELATIONS REVIEW

IF3.4

2015-12-01

OAAI

Mckie, David; Willis, Paul

Shaping the field: Bob Heath and the two volumes of the Encyclopedia of Public Relations

PUBLIC RELATIONS REVIEW

IF3.4

2015-12-01

PREAI

Heath, Robert L.; Coombs, W. Timothy; Edwards, Lee; Palenchar, Michael J.; McKie, David

Resourcing the. next stages in PR history research: The case for historiography 资源。公关史研究的下一阶段: 史学案例

PUBLIC RELATIONS REVIEW

IF3.4

2014-11-01

OAAI

McKie, David; Xifra, Jordi

Overview of the state of the field

PUBLIC RELATIONS REVIEW

IF3.4

2012-12-01

PREAI

McKie, David; Gregory, Anne; Ingenhoff, Diana

Renegotiating the terms of engagement: Public relations, marketing, and contemporary challenges

PUBLIC RELATIONS REVIEW

IF3.4

2012-12-01

PREAI

McKie, David; Willis, Paul

From realpolitik to noopolitik: The public relations of (stateless) nations in an information age

PUBLIC RELATIONS REVIEW

IF3.4

2012-12-01

PREAI

Xifra, Jordi; McKie, David

Outsourcing public relations pedagogy: Lessons from innovation, management futures, and stakeholder participation

PUBLIC RELATIONS REVIEW

IF3.4

2011-12-01

PREAI

Willis, Paul; McKie, David

Economics and public relations in a time of downturn: Dismal science, unseen history, and the need for dialogue

PUBLIC RELATIONS REVIEW

IF3.4

2009-11-01

PREAI

McKie, David; Lawniczak, Ryszard

Dangerous liaison or perfect match? Public relations and social marketing

PUBLIC RELATIONS REVIEW

IF3.4

2008-11-01

PREAI

McKie, David; Toledano, Margalit

Social integration and public relations: Global lessons from an Israeli experience

PUBLIC RELATIONS REVIEW

IF3.4

2007-11-01

PREAI

Toledano, Margalit; Mckie, David

Climate change after denial: Global reach, global responsibilities, and public relations 否认后的气候变化: 全球影响力，全球责任和公共关系

PUBLIC RELATIONS REVIEW

IF3.4

2007-11-01

PREAI

Mckie, David; Galloway, Christopher

Social marketing: Why should the devil have all the best tunes?

PUBLIC RELATIONS REVIEW

IF3.4

2007-09-01

PREAI

McKie, David

Storytelling: Branding in practice

PUBLIC RELATIONS REVIEW

IF3.4

2006-03-01

PREAI

McKie, D

研究方向