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P

Pablo Gutiérrez Rodríguez

universidad de léon

22H-index
149Paper Count
1.6KCitation Count
Published Papers 16
Publication Date
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The role of AI as an unconventional salesperson in consumer buying decisions, satisfaction and happiness
errEUROPEAN RESEARCH ON MANAGEMENT AND BUSINESS ECONOMICS
IF6.4
err2025-05-01
err0
PREAI
errPedro Cuesta-Valiño; Sergey Kazakov; Patricia Durán-Álamo; Pablo Gutiérrez-Rodríguez
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errSave
Happiness and corporate social responsibility: the role of organizational culture and consumers in a sustainable economy
errMANAGEMENT DECISION
IF5.1
err2024-03-19
err2
errOAAI
errCuesta-Valino, Pedro; Gutierrez-Rodriguez, Pablo; Ripoll, Rafael Ravina
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The impact of corporate social responsibility on consumer brand engagement and purchase intention at fashion retailers
errPSYCHOLOGY & MARKETING
IF9.1
err2023-11-27
err9
errOAAI
errCuesta-Valino, Pedro; Gutierrez-Rodriguez, Pablo; Garcia-Henche, Blanca; Nunez-Barriopedro, Estela
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Purchase intention of fashion brand retailers: a journey through consumer engagement and happiness
errMANAGEMENT DECISION
IF5.1
err2023-11-10
err10
PREAI
errGutierrez-Rodriguez, Pablo; Cuesta-Valino, Pedro; Ravina-Ripoll, Rafael; Garcia-Henche, Blanca
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Valuation of candidate brand equity dimensions and voting intention: alternative polling data in the Spanish presidential election
errHUMANITIES & SOCIAL SCIENCES COMMUNICATIONS
IF3.6
err2023-06-06
err1
errOAAI
errGutierrez-Rodriguez, Pablo; Villarreal, Ricardo; Cuesta-Valino, Pedro; Blozis, Shelley A.
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errSave
The effects of the aesthetics and composition of hotels' digital photo images on online booking decisions
errHUMANITIES & SOCIAL SCIENCES COMMUNICATIONS
IF3.6
err2023-02-15
err6
errOAAI
errCuesta-Valino, Pedro; Kazakov, Sergey; Gutierrez-Rodriguez, Pablo; Rua, Orlando Lima
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errSave
Strategic orientation towards digitization to improve supermarket loyalty in an omnichannel context
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2023-02-01
err31
errOAAI
errCuesta-Valino, Pedro; Gutierrez-Rodriguez, Pablo; Nunez-Barriopedro, Estela; Garcia-Henche, Blanca
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errSave
Sponsorship image and value creation in E-sports
errJOURNAL OF BUSINESS RESEARCH
IF9.8
err2022-06-01
err29
errOAAI
errCuesta-Valino, Pedro; Gutierrez-Rodriguez, Pablo; Loranca-Valle, Cristina
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errSave
Word of mouth and digitalization in small retailers: Tradition, authenticity, and change
errTECHNOLOGICAL FORECASTING AND SOCIAL CHANGE
IF13.3
err2022-02-01
err22
errOAAI
errCuesta-Valino, Pedro; Gutierrez-Rodriguez, Pablo; Garcia-Henche, Blanca
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errSave
Sustainable Development and Rural Tourism in Depopulated Areas
errLAND
IF3.2
err2021-09-17
err39
errOAAI
errMaria Lopez-Sanz, Jose; Penelas-Leguia, Azucena; Gutierrez-Rodriguez, Pablo; Cuesta-Valino, Pedro
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The role of consumer happiness in brand loyalty: a model of the satisfaction and brand image in fashion
errCORPORATE GOVERNANCE-THE INTERNATIONAL JOURNAL OF BUSINESS IN SOCIETY
IF4.9
err2021-07-26
err50
PREAI
errCuesta-Valino, Pedro; Gutierrez-Rodriguez, Pablo; Nunez-Barriopedro, Estela
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errSave
Measuring a multidimensional green brand equity: a tool for entrepreneurship development
errBRITISH FOOD JOURNAL
IF4.2
err2021-05-14
err24
PREAI
errCuesta-Valino, Pedro; Gutierrez-Rodriguez, Pablo; Sierra-Fernandez, Maria-Pilar; Aguirre Garcia, Maria-Belen
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errSave
Sustainable Development and Consumer Behavior in Rural Tourism-The Importance of Image and Loyalty for Host Communities
errSUSTAINABILITY
IF3.3
err2021-04-23
err38
errOAAI
errLopez-Sanz, Jose Maria; Penelas-Leguia, Azucena; Gutierrez-Rodriguez, Pablo; Cuesta-Valino, Pedro
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errSave
Sustainable Management of Sports Federations: The Indirect Effects of Perceived Service on Member's Loyalty
errSUSTAINABILITY
IF3.3
err2021-01-06
err20
errOAAI
errCuesta-Valino, Pedro; Gutierrez-Rodriguez, Pablo; Loranca-Valle, Cristina
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errSave
A PLS-SEM approach to understanding E-SQ, E-Satisfaction and E-Loyalty for fashion E-Retailers in Spain
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2020-11-01
err61
PREAI
errGutierrez Rodriguez, Pablo; Villarreal, Ricardo; Cuesta Valino, Pedro; Blozis, Shelley
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errSave
Concentric Ring Method for generating pollen maps. Quercus as case study
errSCIENCE OF THE TOTAL ENVIRONMENT
IF8
err2017-01-01
err23
errOAAI
errOteros, Jose; Ma Valencia, Rosa; del Rio, Sara; Ma Vega, Ana; Garcia-Mozo, Herminia; Galan, Carmen; Gutierrez, Pablo; Mandrioli, Paolo; Fernandez-Gonzalez, Delia
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Research Directions

No research directions
Co-authors
Cooperation Journals
C
Carmen Galán
H-index: 60 · Papers: 309
H
Herminia Garcı́a-Mozo
H-index: 40 · Papers: 93
J
José Oteros
H-index: 34 · Papers: 119
S
Shelley A. Blozis
H-index: 28 · Papers: 115
D
Delia Fernández‐González
H-index: 28 · Papers: 106
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