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M
María Pilar Martínez‐Ruiz
Universidad de Castilla-La Mancha
24
H-index
203
Paper Count
2.4K
Citation Count
0
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Published Papers
34
Publication Date
Publication Date
Impact Factor
Citations
Evaluating Customer Experience with Service Robots in the Hospitality Industry: Some Evidence from Spain
International Journal of Social Robotics
IF
3.7
2026-05-22
0
OA
AI
Natalia De Mena-Fernández de Larrea; Maria Elena Aramendia-Muneta; María Pilar Martínez-Ruiz
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Who survives and why? Beyond innovation, internationalization, size, and age: Configurational evidence from family and non-family firms in Spain
Journal of Innovation & Knowledge
IF
15.5
2025-11-13
0
OA
AI
Benito Yáñez-Araque; Maria Pilar Martínez-Ruiz; Elena Bulmer
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The Evolution of the Experience Economy in 25 Years: Conceptual Shifts, Emerging Themes, and Future Directions (1998-2023)
INTERNATIONAL JOURNAL OF CONSUMER STUDIES
IF
7.6
2025-11-03
0
OA
AI
Flores-gomez, Pedro Arturo; Perez-villarreal, Hector Hugo; Martinez-ruiz, Maria Pilar; Pick, Doreen
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Building loyalty in the fast fashion market: The key role of customer brand identification
global marketing
IF
5.5
2024-10-25
0
PRE
AI
Blazquez-Resino, Juan Jose; Martinez-Ruiz, Maria Pilar; Tajvidi, Rana
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Assessing the drivers to share the content on social media in tourism: the empirical evidence on a world heritage city
european research on management and business economics
IF
3.7
2024-02-21
1
OA
AI
Garcia-Haro, Maria Angeles; Ruiz-Palomino, Pablo; Martinez-Canas, Ricardo; Martinez-Ruiz, Maria Pilar
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Food values and purchase decisions in emerging markets: Empirical evidence from Kenya
COGENT BUSINESS & MANAGEMENT
IF
2.9
2023-12-06
1
OA
AI
Femi-Oladunni, Opeyemi; Ruiz-Palomino, Pablo; Martinez-Ruiz, Maria Pilar; Perez-Jimenez, Israel Roberto
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In search of restaurant excellence in Peru: key insights on food values
BRITISH FOOD JOURNAL
IF
4.2
2023-09-25
1
PRE
AI
Cristobal-Lobaton, Idelia Mirta; Martinez-Ruiz, Maria Pilar; Lopez-Sanchez, Jorge Luis; Pozo-Curo, Carlos
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The influence of food values on satisfaction and loyalty: Evidence obtained across restaurant types
INTERNATIONAL JOURNAL OF GASTRONOMY AND FOOD SCIENCE
IF
3.6
2023-09-01
4
OA
AI
Martinez-Ruiz, Maria Pilar; Ruiz-Palomino, Pablo; Izquierdo-Yusta, Alicia; Pick, Doreen
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Food values influencing consumers' decisions in a sub-Saharan African country
BRITISH FOOD JOURNAL
IF
4.2
2022-09-30
4
PRE
AI
Afolabi Femi-Oladunni, Opeyemi; Pilar Martinez-Ruiz, Maria; Ruiz-Palomino, Pablo; Isabel Muro-Rodriguez, Ana
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Exploring the knowledge structure of the relationship between value co-creation and customer satisfaction
MANAGEMENT DECISION
IF
5.1
2022-04-12
5
PRE
AI
Najera-Sanchez, Juan-Jose; Martinez-Canas, Ricardo; Garcia-Haro, Maria-Angeles; Martinez-Ruiz, Maria Pilar
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Studying the impact of food values, subjective norm and brand love on behavioral loyalty
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2022-03-01
34
PRE
AI
Izquierdo-Yusta, Alicia; Pilar Martinez-Ruiz, Maria; Hugo Perez-Villarreal, Hector
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A Review of the Literature on Food Values and Their Potential Implications for Consumers' Food Decision Processes
SUSTAINABILITY
IF
3.3
2021-12-28
5
OA
AI
Femi-Oladunni, Opeyemi Afolabi; Ruiz-Palomino, Pablo; Martinez-Ruiz, Maria Pilar; Muro-Rodriguez, Ana Isabel
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Benefits of Online Sources of Information in the Tourism Sector: The Key Role of Motivation to Co-Create
JOURNAL OF THEORETICAL AND APPLIED ELECTRONIC COMMERCE RESEARCH
IF
4.6
2021-08-13
5
OA
AI
Garcia-Haro, Maria Angeles; Martinez-Ruiz, Maria Pilar; Martinez-Canas, Ricardo; Ruiz-Palomino, Pablo
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Food Values, Satisfaction, and Loyalty: Some Evidence in Grocery Retailing Acquired during the COVID-19 Pandemic
SUSTAINABILITY
IF
3.3
2021-04-01
8
OA
AI
Isabel Muro-Rodriguez, Ana; Roberto Perez-Jimenez, Israel; Esteban-Dorado, Andrea; Pilar Martinez-Ruiz, Maria
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Food Values, Benefits and Their Influence on Attitudes and Purchase Intention: Evidence Obtained at Fast-Food Hamburger Restaurants
SUSTAINABILITY
IF
3.3
2020-09-19
15
OA
AI
Perez-Villarreal, Hector Hugo; Martinez-Ruiz, Maria Pilar; Izquierdo-Yusta, Alicia; Gomez-Canto, Carmen Maria
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The influence of food values on post-purchase variables at food establishments
BRITISH FOOD JOURNAL
IF
4.2
2020-04-24
10
OA
AI
Izquierdo-Yusta, Alicia; Maria Gomez-Canto, Carmen; Pilar Martinez-Ruiz, Maria; Hugo Perez-Villarreal, Hector
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Consumers' behaviour in fast-food restaurants: a food value perspective from Spain
BRITISH FOOD JOURNAL
IF
4.2
2019-02-04
20
OA
AI
Izquierdo-Yusta, Alicia; Gomez-Canto, Carmen M.; Pelegrin-Borondo, Jorge; Pilar Martinez-Ruiz, Maria
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Does the product test really make a difference? Evidence from the launch of a new wine
FOOD QUALITY AND PREFERENCE
IF
4.9
2019-01-01
11
PRE
AI
Garcia-Milon, Alba; Pilar Martinez-Ruiz, Maria; Olarte-Pascual, Cristina; Pelegrin-Borondo, Jorge
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Identifying research topics in marketing science along the past decade: a content analysis
SCIENTOMETRICS
IF
3.5
2018-07-27
8
PRE
AI
Barahona, Igor; Micaela Hernandez, Daria; Hugo Perez-Villarreal, Hector; del Pilar Martinez-Ruiz, Maria
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Store attributes leading customer satisfaction with unplanned purchases
SERVICE INDUSTRIES JOURNAL
IF
7.4
2017-04-21
8
PRE
AI
Martinez-Ruiz, Maria Pilar; Jose Blazquez-Resino, Juan; Pino, Giovanni
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Research Directions
No research directions
Co-authors
Cooperation Journals
J
José Luis Rojo‐Álvarez
H-index: 37 · Papers: 385
Ó
Óscar González‐Benito
H-index: 32 · Papers: 147
P
Pablo Ruiz‐Palomino
H-index: 31 · Papers: 166
S
Sara Campo
H-index: 28 · Papers: 108
G
Giovanni Pino
H-index: 26 · Papers: 102
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