Oded Koenigsberg - Publications, H-index & Citations

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Oded Koenigsberg

London Business School

16H-index

58Paper Count

1.2KCitation Count

Published Papers 10

Publication Date

International Journal of Research in Marketing

IF7.5

2025-05-30

OAAI

Martin Spann; Marco Bertini; Oded Koenigsberg; Robert Zeithammer; Diego Aparicio; Yuxin Chen; Fabrizio Fantini; Ginger Zhe Jin; Vicki G. Morwitz; Peter Popkowski Leszczyc; Maria Ana Vitorino; Gizem Yalcin Williams; Hyesung Yoo

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the academy of marketing science

IF4.9

2022-05-01

PREAI

Chen, Yuxin; Koenigsberg, Oded; Zhang, Z. John

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INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING

IF7.5

2020-06-01

PREAI

Bertini, Marco; Halbheer, Daniel; Koenigsberg, Oded

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INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING

IF7.5

2018-03-01

OAAI

Halbheer, Daniel; Gartner, Dennis L.; Gerstner, Eitan; Koenigsberg, Oded

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the academy of marketing science

IF4.9

2017-09-01

OAAI

Chen, Yuxin; Koenigsberg, Oded; Zhang, Z. John

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INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING

IF7.5

2014-06-01

PREAI

Halbheer, Daniel; Stahl, Florian; Koenigsberg, Oded; Lehmann, Donald R.

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the academy of marketing science

IF4.9

2013-07-01

PREAI

Yalcin, Taylan; Ofek, Elie; Koenigsberg, Oded; Biyalogorsky, Eyal

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JOURNAL OF MARKETING RESEARCH

IF5

2011-08-01

OAAI

Ansari, Asim; Koenigsberg, Oded; Stahl, Florian

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the academy of marketing science

IF4.9

2011-01-01

PREAI

Koenigsberg, Oded; Kohli, Rajeev; Montoya, Ricardo

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JOURNAL OF MARKETING RESEARCH

IF5

2010-02-01

PREAI

Desai, Preyas S.; Koenigsberg, Oded; Purohit, Devavrat

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Research Directions