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F

Francisco Muñoz‐Leiva

University of Granada

42H-index
155Paper Count
6.9KCitation Count
Published Papers 49
Publication Date
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Levelling up esports research: Mapping the past, present, and future of a thriving digital arena
errPerformance Enhancement & Health
IF3.7
err2025-07-02
err0
errOAAI
errFernando Navarro-Lucena; Sebastian Molinillo; Rafael Anaya-Sánchez; Francisco Muñoz-Leiva
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Surprise me with the visual representation of the brand in social commerce! An eye-tracking study based on user characteristics
erreuropean research on management and business economics
IF3.7
err2024-11-25
err0
errOAAI
errMunoz-Leiva, Francisco; Herzallah, Doaa; Sanchez-Borrego, Ismael Ramon; Liebana-Cabanillas, Francisco
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Determinants of the intention to recommend a socially responsible destination with smart tourism technologies
errCURRENT ISSUES IN TOURISM
IF4.6
err2024-05-21
err3
PREAI
errGarcia-Maroto, Inmaculada; Higueras-Castillo, Elena; Munoz-Leiva, Francisco; Liebana-Cabanillas, Francisco
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The effect of online message congruence, destination-positioning, and emojis on users' cognitive effort and affective evaluation
errJOURNAL OF DESTINATION MARKETING & MANAGEMENT
IF7.4
err2024-03-01
err4
PREAI
errGarcia-Carrion, Beatriz; Munoz-Leiva, Francisco; Del Barrio-Garcia, Salvador; Porcu, Lucia
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Immersive experiences as a resource for promoting museum tourism in the Z and millennials generations
errJOURNAL OF DESTINATION MARKETING & MANAGEMENT
IF7.4
err2023-09-01
err18
errOAAI
errRobaina-Calderin, Lorena; Martin-Santana, Josefa D.; Munoz-Leiva, Francisco
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Effect of social-media message congruence and generational cohort on visual attention and information-processing in culinary tourism: An eye-tracking study
errJOURNAL OF HOSPITALITY AND TOURISM MANAGEMENT
IF7.8
err2023-06-01
err19
PREAI
errGarcia-Carrion, Beatriz; Del Barrio-Garcia, Salvador; Munoz-Leiva, Francisco; Porcu, Lucia
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Environmental concern as a moderator of information processing: A fMRI study
errJOURNAL OF CLEANER PRODUCTION
IF10
err2022-10-01
err10
errOAAI
errGomez-Carmona, Diego; Pablo Marin-Duenas, Pedro; Cano Tenorio, Rafael; Serrano Dominguez, Cesar; Munoz-Leiva, Francisco; Liebana-Cabanillas, Francisco J.
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Do biometric payment systems work during the COVID-19 pandemic? Insights from the Spanish users' viewpoint
errFINANCIAL INNOVATION
IF7.2
err2022-03-09
err30
errOAAI
errLiebana-Cabanillas, Francisco; Munoz-Leiva, Francisco; Molinillo, Sebastian; Higueras-Castillo, Elena
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errSave
Selling on Instagram: Factors that Determine the Adoption of Instagram Commerce
errINTERNATIONAL JOURNAL OF HUMAN-COMPUTER INTERACTION
IF4.9
err2021-10-06
err16
PREAI
errHerzallah, Doaa; Munoz-Leiva, Francisco; Liebana-Cabanillas, Francisco
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To buy or not to buy, that is the question: understanding the determinants of the urge to buy impulsively on Instagram Commerce
errJOURNAL OF RESEARCH IN INTERACTIVE MARKETING
IF11.6
err2021-10-04
err31
PREAI
errHerzallah, Doaa; Munoz Leiva, Francisco; Liebana-Cabanillas, Francisco
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The role of customer brand engagement in the use of Instagram as a shop window for fashion-industry social commerce
errJOURNAL OF FASHION MARKETING AND MANAGEMENT
IF3.3
err2021-07-23
err24
errOAAI
errMolina-Prados, Aida; Munoz-Leiva, Francisco; Belen Prados-Pena, M.
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Fossil or bioenergy? Global fuel market trends
errRENEWABLE & SUSTAINABLE ENERGY REVIEWS
IF16.3
err2021-06-01
err76
PREAI
errLondono-Pulgarin, Diana; Cardona-Montoya, Giovanny; Restrepo, Juan C.; Munoz-Leiva, Francisco
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The Effect of Consumer Concern for the Environment, Self-Regulatory Focus and Message Framing on Green Advertising Effectiveness: An Eye Tracking Study
errENVIRONMENTAL COMMUNICATION-A JOURNAL OF NATURE AND CULTURE
IF4.1
err2021-06-01
err21
PREAI
errGomez-Carmona, Diego; Munoz-Leiva, Francisco; Liebana-Cabanillas, Francisco; Nieto-Ruiz, Ana; Martinez-Fiestas, Myriam; Campoy, Cristina
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Past, present, and future research on self-service merchandising: a co-word and text mining approach
errEUROPEAN JOURNAL OF MARKETING
IF5.1
err2021-05-21
err15
errOAAI
errMunoz-Leiva, Francisco; Rodriguez Lopez, Maria Eugenia; Liebana-Cabanillas, Francisco; Moro, Sergio
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Influence of Regulatory Fit Theory on Persuasion from Google Ads: An Eye Tracking Study
errJOURNAL OF THEORETICAL AND APPLIED ELECTRONIC COMMERCE RESEARCH
IF4.6
err2021-03-31
err18
errOAAI
errGiraldo-Romero, Yessica-Ileana; Perez-de-los-Cobos-Aguero, Carmen; Munoz-Leiva, Francisco; Higueras-Castillo, Elena; Liebana-Cabanillas, Francisco
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Characterisation of potential adopters of domestic biomass heating
errINTERNATIONAL JOURNAL OF GREEN ENERGY
IF3.1
err2020-12-09
err2
PREAI
errGarcia-Maroto, Inmaculada; Munoz-Leiva, Francisco; Higueras-Castillo, Elena; Liebana-Cabanillas, Francisco
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Mobile Payment Adoption in the Age of Digital Transformation: The Case of Apple Pay
errSUSTAINABILITY
IF3.3
err2020-07-06
err59
errOAAI
errLiebana-Cabanillas, Francisco; Garcia-Maroto, Inmaculada; Munoz-Leiva, Francisco; Ramos-de-Luna, Iviane
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A review of restaurant research in the last two decades: A bibliometric analysis
errINTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT
IF8.3
err2020-05-01
err104
PREAI
errEugenia Rodriguez-Lopez, Ma; Alcantara-Pilar, Juan Miguel; Del Barrio-Garcia, Salvador; Munoz-Leiva, Francisco
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The Tipping Point in the Status of Socially Responsible Consumer Behavior Research? A Bibliometric Analysis
errSUSTAINABILITY
IF3.3
err2020-04-14
err39
errOAAI
errNova-Reyes, Andres; Munoz-Leiva, Francisco; Luque-Martinez, Teodoro
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The main determinants of adopting domestic biomass heating systems An integrating model
errSUSTAINABILITY ACCOUNTING MANAGEMENT AND POLICY JOURNAL
IF7.2
err2020-01-02
err6
PREAI
errGarcia-Maroto, Inmaculada; Munoz-Leiva, Francisco; Higueras-Castillo, Elena; Liebana-Cabanillas, Francisco
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Research Directions

No research directions
Co-authors
Cooperation Journals
E
Enrique Herrera‐Viedma
H-index: 119 · Papers: 1.2K
C
Cristina Campoy
H-index: 67 · Papers: 436
F
Francisco Liébana‐Cabanillas
H-index: 52 · Papers: 223
S
Sebastián Molinillo
H-index: 41 · Papers: 127
M
Montserrat Zamorano
H-index: 39 · Papers: 137
View more