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P

P. Pragha

indian institute of management (iim system)

6H指数
14论文数
104被引数
收录论文 6
发表时间
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How Do Cognitive and Affective Factors Affect Impulsive Buying in Metaverse Retailing?认知和情感因素如何影响元宇宙零售中的冲动性购买？
errJOURNAL OF GLOBAL MARKETING
IF4.3
err2025-09-01
err0
PREAI
errPragha, P.; Dhalmahapatra, Krantiraditya
err分享
err收藏
Smart technologies as nudges: shaping intentions to embrace sustainable tourism智能技术作为助推手段：塑造拥抱可持续旅游的意图
errTOURISM RECREATION RESEARCH
IF2.6
err2025-05-20
err0
PREAI
errP. Pragha; Krantiraditya Dhalmahapatra
err分享
err收藏
The future of human experience: the drivers of user adoption of the metaverse人类体验的未来: 用户采用元宇宙的驱动因素
errONLINE INFORMATION REVIEW
IF3.5
err2025-01-24
err0
PREAI
errPragha, P.; Dhalmahapatra, Krantiraditya; Natarajan, Thamaraiselvan
err分享
err收藏
Determinants of switching intention towards metaverse shopping: a PPM approach
errJOURNAL OF MARKETING THEORY AND PRACTICE
IF5.3
err2025-01-08
err0
PREAI
errPragha, P.; Dhalmahapatra, Krantiraditya; Natarajan, Thamaraiselvan
err分享
err收藏
Exploring tourist's metaverse experience using destination spatial presence quality & perceived augmentation: metaverse exploration, physical expedition (MEPE)使用目的地空间存在质量和感知增强探索游客的元宇宙体验: 元宇宙探索，物理探险 (MEPE)
errCURRENT ISSUES IN TOURISM
IF4.6
err2024-07-09
err7
PREAI
errNatarajan, Thamaraiselvan; Pragha, P.; Dhalmahapatra, Krantiraditya; Raghavan, Deepak Ramanan Veera
err分享
err收藏
Uses and gratifications of metaverse: understanding the user adoption factors through a mixed method approach
errASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS
IF5.1
err2024-05-15
err22
PREAI
errNatarajan, Thamaraiselvan; Pragha, P.; Dhalmahapatra, Krantiraditya
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
T
Thamaraiselvan Natarajan
H 指数: 17 · 论文数: 83
K
Krantiraditya Dhalmahapatra
H 指数: 12 · 论文数: 35
D
Deepak Ramanan Veera Raghavan
H 指数: 9 · 论文数: 15
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