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科言猫学术研究的AI总结
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P

Philippe Aurier

universite de montpellier

17H指数
126论文数
1.7K被引数
收录论文 6
发表时间
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The differing impacts of brand-line breadth and depth on customers' repurchasing behavior of frequently purchased packaged goods
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2021-08-13
err6
PREAI
errAurier, Philippe; Mejia, Victor D.
err分享
err收藏
Disentangling the respective impacts of assortment size and alignability on perceived assortment variety
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2021-03-01
err6
PREAI
errMejia, Victor D.; Aurier, Philippe; Huaman-Ramirez, Richard
err分享
err收藏
Developing in-store brand strategies and relational expression through sales promotions
errJOURNAL OF RETAILING AND CONSUMER SERVICES
IF13.1
err2019-03-01
err25
PREAI
errMussol, Sarah; Aurier, Philippe; de Lanauze, Gilles Sere
err分享
err收藏
The child-brand relationship: social interactions matter
errJOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF5.7
err2016-03-21
err19
PREAI
errRodhain, Angelique; Aurier, Philippe
err分享
err收藏
Using Affect-Expectations Theory to Explain the Direction of the Impacts of Experiential Emotions on Satisfaction
errPSYCHOLOGY & MARKETING
IF9.1
err2014-09-10
err37
PREAI
errAurier, Philippe; Guintcheva, Guergana
err分享
err收藏
The differing and mediating roles of trust and relationship commitment in service relationship maintenance and development
errJOURNAL OF THE ACADEMY OF MARKETING SCIENCE
IF10.1
err2009-09-02
err316
PREAI
errAurier, Philippe; N'Goala, Gilles
err分享
err收藏

研究方向

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合作学者
合作期刊
G
Gilles N’Goala
H 指数: 13 · 论文数: 88
R
Richard Huaman‐Ramirez
H 指数: 12 · 论文数: 36
G
Gilles Séré de Lanauze
H 指数: 9 · 论文数: 75
A
Angélique Rodhain
H 指数: 7 · 论文数: 113
V
Victor Mejía
H 指数: 5 · 论文数: 29
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