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K
Kittichai Watchravesringkan
university of north carolina at greensboro
22
H指数
102
论文数
1.4K
被引数
0
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12
发表时间
发表时间
IF
被引数
Circular consumption innovation via renting: an exploration of consumer leadership identity and luxury brand equity
通过租赁实现循环消费创新:对消费者领导身份和奢侈品牌权益的探索
Journal of Fashion Marketing and Management
IF
3.3
2026-06-24
0
PRE
AI
Sasikarn Chatvijit-Cook; Areti Tsitsakis Vogel; Nancy Nelson Hodges; Kittichai Watchravesringkan; Mackenzie Nalven; Kevin Bryan Cook
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An index is worth a thousand words: Considering consumer perspectives in the development of a sustainability label
CLEANER AND RESPONSIBLE CONSUMPTION
IF
5.3
2023-12-01
2
OA
AI
Williams, Annie; Hodges, Nancy; Watchravesringkan, Kittichai
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Do cosmopolitans care about the world? The effect of cosmopolitanism on the consumption of sustainable apparel
世界主义者关心世界吗?世界主义对可持续服装消费的影响
JOURNAL OF FASHION MARKETING AND MANAGEMENT
IF
3.3
2023-10-25
3
OA
AI
Gil, Maria S. Soledad; Su, Jin; Watchravesringkan, Kittichai; Taras, Vasyl
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Investigating Expectancy Values in Online Apparel Rental during and after the COVID-19 Pandemic: Moderating Effects of Fashion Leadership
调查新型冠状病毒肺炎大流行期间和之后在线服装租赁的期望值: 时尚领导力的调节作用
SUSTAINABILITY
IF
3.3
2023-08-25
1
OA
AI
Seo, Sukyung; Watchravesringkan, Kittichai; Swamy, Uma; Lang, Chunmin
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Sustainable clothing: perspectives from US and Chinese young Millennials
INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
IF
5.5
2019-11-11
77
OA
AI
Su, Jin; Watchravesringkan, Kittichai (Tu); Zhou, Jianheng; Gil, Maria
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The MAYA principle as applied to apparel products The effects of typicality and novelty on aesthetic preference
JOURNAL OF FASHION MARKETING AND MANAGEMENT
IF
3.3
2019-09-19
7
OA
AI
Ceballos, Lina M.; Hodges, Nancy Nelson; Watchravesringkan, Kittichai
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Luxury brand dilution: investigating the impact of renting by Millennials on brand equity
JOURNAL OF BRAND MANAGEMENT
IF
4.1
2018-12-18
29
PRE
AI
Vogel, Areti T.; Cook, Sasikarn Chatvijit; Watchravesringkan, Kittichai
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Who are sustainably minded apparel shoppers? An investigation to the influencing factors of sustainable apparel consumption
INTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
IF
5.5
2018-01-29
74
OA
AI
Chang, Hyo Jung; Watchravesringkan, Kittichai (Tu)
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Consumer evaluations of trend imitation: brand equity, consumer attitudes and preference
趋势模仿的消费者评价: 品牌资产、消费者态度和偏好
JOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF
5.7
2017-08-21
22
OA
AI
Vogel, Areti T.; Watchravesringkan, Kittichai
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Exploring antecedents and consequences of young consumers' perceived global brand equity
JOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF
5.7
2016-04-18
29
OA
AI
Frank, Phillip; Watchravesringkan, Kittichai (Tu)
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Exploring antecedents and consequences of consumer ethnocentrism: evidence from Asian immigrants in the US
INTERNATIONAL JOURNAL OF CONSUMER STUDIES
IF
7.6
2010-12-06
32
OA
AI
Watchravesringkan, Kittichai (Tu)
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A cross-cultural comparison of consumer vanity in the People's Republic of China, South Korea and Thailand: an exploratory study
INTERNATIONAL JOURNAL OF CONSUMER STUDIES
IF
7.6
2007-11-27
16
OA
AI
Watchravesringkan, Kittichai (Tu)
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研究方向
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合作学者
合作期刊
C
Chunmin Lang
H 指数: 21 · 论文数: 81
J
Jin Su
H 指数: 21 · 论文数: 135
H
Hyo Jung Chang
H 指数: 20 · 论文数: 100
N
Nancy Hodges
H 指数: 20 · 论文数: 131
V
Vasyl Taras
H 指数: 17 · 论文数: 57
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