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F

Francisco Mas Ruiz

universitat d'alacant

22H指数
145论文数
2.0K被引数
收录论文 6
发表时间
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Hunted hunter: the role of competitive comparison in product survival狩猎者与被狩猎者：竞争比较在产品存活中的作用
errannual review of food science and technology
IF9.6
err2025-03-07
err0
errOAAI
errCampayo-Sanchez, Fernando; Mas-Ruiz, Francisco; Nicolau, Juan Luis
err分享
err收藏
Quality of an experience good: the interaction of price and advertising as a determining factor
errTOTAL QUALITY MANAGEMENT & BUSINESS EXCELLENCE
IF4.8
err2022-08-16
err1
errOAAI
errSellers-Rubio, Ricardo; Mas-Ruiz, Francisco; Campayo-Sanchez, Fernando
err分享
err收藏
The effect of collective brand on advertising productivity
errBRITISH FOOD JOURNAL
IF4.2
err2016-10-03
err5
errOAAI
errMas-Ruiz, Francisco; Sancho-Esper, Franco M.; Sellers-Rubio, Ricardo
err分享
err收藏
Price promotions effects of virtue and vice products
errEUROPEAN JOURNAL OF MARKETING
IF5.1
err2014-07-08
err14
PREAI
errParreno-Selva, Josefa; Jose Mas-Ruiz, Francisco; Ruiz-Conde, Enar
err分享
err收藏
RIVALRY WITHIN STRATEGIC GROUPS AND CONSEQUENCES FOR PERFORMANCE: THE FIRM-SIZE EFFECTS战略集团内部的竞争及其对绩效的影响: 企业规模效应
errSTRATEGIC MANAGEMENT JOURNAL
IF7.2
err2011-05-10
err62
PREAI
errMas-Ruiz, Francisco; Ruiz-Moreno, Felipe
err分享
err收藏
Evaluation bias against work in progress: evidence from a Spanish marketing conference
errHIGHER EDUCATION
IF4.6
err2010-01-13
err1
PREAI
errCalderon-Martinez, Aurora; Ruiz-Conde, Enar; Parreno-Selva, Josefa; Jose Mas-Ruiz, Francisco
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
J
Juan Luis Nicolau
H 指数: 44 · 论文数: 303
R
Ricardo Sellers Rubio
H 指数: 24 · 论文数: 119
F
Felipe Ruiz‐Moreno
H 指数: 16 · 论文数: 86
F
Franco Sancho Esper
H 指数: 12 · 论文数: 48
E
Enar Ruiz-Conde
H 指数: 6 · 论文数: 16
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