Franklin Velasco - Publications, H-index & Citations

Franklin Velasco

universidad san francisco de quito usfq

10H指数

38论文数

397被引数

收录论文 7

发表时间

Technology or Service Experience? Exploring Consumer Intention Behavior in RSA Restaurants 技术还是服务体验？探索RSA餐厅中的消费者意向行为

Psychology & Marketing

IF9.1

2025-10-11

OAAI

Maria Teresa Borges-Tiago; Joanna Santiago; Franklin Velasco

Unpalatable solutions: Consumer resistance towards Insect-Based foods is moderated by uncertainty avoidance

PSYCHOLOGY & MARKETING

IF9.1

2024-11-02

PREAI

Vizcaino, Franklin Velasco; Pohlmann, Attila

Consequences of applying soft-sell themes in e-cigarette advertisements

JOURNAL OF CONSUMER BEHAVIOUR

IF5.2

2024-03-19

PREAI

Vizcaino, Franklin Velasco; Martinez, Jose Manuel Guaita; Martin, Jose Maria Martin

Overthinking environmentally friendly? Need for cognition moderates the sustainability signal of natural patterns in biodegradable tableware

FOOD QUALITY AND PREFERENCE

IF4.9

2023-08-01

PREAI

Pohlmann, Attila; Velasco, Franklin; Andrade, Paola Valencia

Key Factors that Influence Consumer Preferences for Natural-Hyped Products

PSYCHOLOGY & MARKETING

IF9.1

2022-10-14

OAAI

Velasco, Franklin; Cardenas, Marcelo; Cardenas, Juan J.; Martin, Silvia L.

A meta-analytic investigation of consumer response to anthropomorphic appeals: The roles of product type and uncertainty avoidance

JOURNAL OF BUSINESS RESEARCH

IF9.8

2021-07-01

PREAI

Velasco, Franklin; Yang, Zhiyong; Janakiraman, Narayanan

A look at the social entrepreneur: the effects of resilience and power distance personality traits on consumers' perceptions of corporate social sustainability

INTERNATIONAL ENTREPRENEURSHIP AND MANAGEMENT JOURNAL

IF3.9

2020-01-04

PREAI

Vizcaino, Franklin Velasco; Cardenas, Juan J.; Cardenas, Marcelo

研究方向