James J. Kellaris - Publications, H-index & Citations

James J. Kellaris

University System of Ohio

29H指数

93论文数

3.9K被引数

收录论文 14

发表时间

How Logo Colors Influence Shoppers' Judgments of Retailer Ethicality: The Mediating Role of Perceived Eco-Friendliness

JOURNAL OF BUSINESS ETHICS

IF6.7

2015-10-26

PREAI

Sundar, Aparna; Kellaris, James J.

How Group Loyalties Shape Ethical Judgment and Punishment Preferences

PSYCHOLOGY & MARKETING

IF9.1

2013-02-05

PREAI

Wright, Scott A.; Dinsmore, John B.; Kellaris, James J.

The Games People Play: How the Entertainment Value of Online Ads Helps or Harms Persuasion

PSYCHOLOGY & MARKETING

IF9.1

2011-06-02

PREAI

Jung, Jae Min; Min, Kyeong Sam; Kellaris, James J.

A selective hypothesis testing perspective on price-quality inference and inference-based choice

JOURNAL OF CONSUMER PSYCHOLOGY

IF6.1

2008-01-25

PREAI

Cronley, ML; Posavac, SS; Meyer, T; Kardes, FR; Kellaris, JJ

Humor and ad memorability: On the contributions of humor expectancy, relevancy, and need for humor

PSYCHOLOGY & MARKETING

IF9.1

2007-04-30

PREAI

Kellaris, James J.; Cline, Thomas W.

The influence of humor strength and humor-message relatedness on ad memorability - A dual process model

JOURNAL OF ADVERTISING

IF7

2007-04-01

PREAI

Cline, Thomas W.; Kellaris, James J.

Responsiveness to authority appeals among young French and American consumers

JOURNAL OF BUSINESS RESEARCH

IF9.8

2006-06-01

PREAI

Jung, Jae Min; Kellaris, James J.

The role of selective information processing in price-quality inference

JOURNAL OF CONSUMER RESEARCH

IF6.4

2004-09-01

215

PREAI

Kardes, FR; Cronley, ML; Kellaris, JJ; Posavac, SS

Cross-national differences in proneness to scarcity effects: The moderating roles of familiarity, uncertainty avoidance, and need for cognitive closure

PSYCHOLOGY & MARKETING

IF9.1

2004-07-21

159

PREAI

Jung, JM; Kellaris, JJ

When does humor enhance or inhibit AD responses? The moderating role of the need for humor

JOURNAL OF ADVERTISING

IF7

2003-10-01

134

PREAI

Cline, TW; Altsech, MB; Kellaris, JJ

Cognitive determinants of consumers' time perceptions: The impact of resources required and available

JOURNAL OF CONSUMER RESEARCH

IF6.4

2003-03-01

PREAI

Mantel, SP; Kellaris, JJ

Ethical ideologies: Efficient assessment and influence on ethical judgments of marketing practices

PSYCHOLOGY & MARKETING

IF9.1

2002-12-20

OAAI

Kleiser, SB; Sivadas, E; Kellaris, JJ; Dahlstrom, RF

The joint impact of humor and argument strength in a print advertising context: A case for weaker arguments

PSYCHOLOGY & MARKETING

IF9.1

1999-01-01

PREAI

Cline, TW; Kellaris, JJ

The Internet as a micro marketing tool: Targeting consumers through preferences revealed in music newsgroup usage

JOURNAL OF BUSINESS RESEARCH

IF9.8

1998-03-01

PREAI

Sivadas, E; Grewal, R; Kellaris, J

研究方向