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S

Surendra Rajiv

National University of Singapore

17H指数
38论文数
3.0K被引数
收录论文 10
发表时间
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Beyond the more the merrier: The variety effect and consumer heterogeneity in system markets
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2016-06-01
err17
PREAI
errSun, Li; Rajiv, Surendra; Chu, Junhong
err分享
err收藏
Absorptive capacity in high-technology markets: The competitive advantage of the haves
errthe academy of marketing science
IF4.9
err2006-09-01
err188
PREAI
errNarasimhan, Om; Rajiv, Surendra; Dutta, Shantanu
err分享
err收藏
Conceptualizing and measuring capabilities: Methodology and empirical application
errSTRATEGIC MANAGEMENT JOURNAL
IF7.2
err2005-01-01
err383
errOAAI
errDutta, S; Narasimhan, O; Rajiv, S
err分享
err收藏
Price uncertainty and consumer search: A structural model of consideration set formation
errthe academy of marketing science
IF4.9
err2003-02-01
err269
PREAI
errMehta, N; Rajiv, S; Srinivasan, K
err分享
err收藏
Effectiveness of trade promotions: Analyzing the determinants of retail pass through
errthe academy of marketing science
IF4.9
err2001-11-01
err58
PREAI
errKumar, N; Rajiv, S; Jeuland, A
err分享
err收藏
Success in high-technology markets: Is marketing capability critical?
errthe academy of marketing science
IF4.9
err1999-11-01
err524
PREAI
errDutta, S; Narasimhan, O; Rajiv, S
err分享
err收藏
Response to competitive entry: A rationale for delayed defensive reaction
errthe academy of marketing science
IF4.9
err1998-11-01
err41
PREAI
errKalra, A; Rajiv, S; Srinivasan, K
err分享
err收藏
New products, upgrades, and new releases: A rationale for sequential product introduction
errJOURNAL OF MARKETING RESEARCH
IF5
err1997-11-01
err133
PREAI
errPadmanabhan, V; Rajiv, S; Srinivasan, K
err分享
err收藏
Advantages of time-based new product development in a fast-cycle industry
errJOURNAL OF MARKETING RESEARCH
IF5
err1997-02-01
err58
PREAI
errDatar, S; Jordan, CC; Kekre, S; Rajiv, S; Srinivasan, K
err分享
err收藏
New product development structures: The effect of customer overload on post-concept time to market
errJOURNAL OF PRODUCT INNOVATION MANAGEMENT
IF8
err1996-07-01
err17
PREAI
errDatar, S; Jordan, C; Kekre, S; Rajiv, S; Srinivasan, K
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
A
Ajay Kalra
H 指数: 49 · 论文数: 339
K
Kannan Srinivasan
H 指数: 39 · 论文数: 134
S
Shantanu Dutta
H 指数: 34 · 论文数: 107
S
Srikant M. Datar
H 指数: 33 · 论文数: 175
S
Sunder Kekre
H 指数: 32 · 论文数: 83
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