Jagmohan S. Raju - Publications, H-index & Citations

Jagmohan S. Raju

University of Texas Dallas

26H指数

80论文数

4.3K被引数

收录论文 14

发表时间

The effect of consumer heterogeneity on firm profits in conspicuous goods markets 消费者异质性对显眼商品市场中企业利润的影响

INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING

IF7.5

2020-06-01

PREAI

Sajeesh, S.; Hada, Mahima; Raju, Jagmohan S.

Keeping Your Enemies Closer: When Market Entry as an Alliance with Your Competitor Makes Sense

the academy of marketing science

IF4.9

2016-09-01

PREAI

Cai, C. Jeffrey; Raju, Jagmohan S.

Exclusive Handset Arrangements in the Wireless Industry: A Competitive Analysis

the academy of marketing science

IF4.9

2013-03-01

PREAI

Subramanian, Upender; Raju, Jagmohan S.; Zhang, Z. John

Marketing Science: A Strategic Review

the academy of marketing science

IF4.9

2013-01-01

OAAI

Chintagunta, Pradeep; Hanssens, Dominique; Hauser, John R.; Raju, Jagmohan Singh; Srinivasan, Kannan; Staelin, Richard

Strategic Assortment Decisions in Information-Intensive and Turbulent Environments

JOURNAL OF RETAILING

IF10.2

2011-07-01

PREAI

Dekimpe, Marnik G.; Gielens, Katrijn; Raju, Jagmohan; Thomas, Jacquelyn S.

A Theory of Combative Advertising

the academy of marketing science

IF4.9

2009-01-01

PREAI

Chen, Yuxin; Joshi, Yogesh V.; Raju, Jagmohan S.; Zhang, Z. John

Who's Got the Coupon? Estimating Consumer Preferences and Coupon Usage from Aggregate Information

JOURNAL OF MARKETING RESEARCH

IF5

2008-12-01

PREAI

Musalem, Andres; Bradlow, Eric T.; Raju, Jagmohan S.

A Price Discrimination Model of Trade Promotions

the academy of marketing science

IF4.9

2008-09-01

OAAI

Cui, Tony Haitao; Raju, Jagmohan S.; Zhang, Z. John

Assessing new empirical industrial organization (NEIO) methods: The cases of five industries

INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING

IF7.5

2006-12-01

PREAI

Roy, Abhik; Kim, Namwoon; Raju, Jagmohan S.

Channel coordination in the presence of a dominant retailer

the academy of marketing science

IF4.9

2005-05-01

306

OAAI

Raju, J; Zhang, ZJ

Collaborating to compete

the academy of marketing science

IF4.9

2000-05-01

104

PREAI

Amaldoss, W; Meyer, RJ; Raju, JS; Rapoport, A

The effect of package coupons on brand choice: An epilogue on profits

the academy of marketing science

IF4.9

1996-05-01

PREAI

Dhar, SK; Morrison, DG; Raju, JS

THE EFFECT OF PACKAGE COUPONS ON BRAND CHOICE

the academy of marketing science

IF4.9

1994-05-01

PREAI

RAJU, JS; DHAR, SK; MORRISON, DG

EFFECTS OF PRICE PROMOTIONS ON VARIETY-SEEKING AND REINFORCEMENT BEHAVIOR

the academy of marketing science

IF4.9

1991-11-01

PREAI

KAHN, BE; RAJU, JS

研究方向