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G

Galina Biedenbach

Umeå University

12H指数
37论文数
720被引数
收录论文 11
发表时间
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Eco-friendly brand experience and brand loyalty: investigating the impact of normative considerations in the electric vehicle context环保品牌体验与品牌忠诚度：探究规范考量在电动汽车背景下的影响
errhospitality marketing management
IF3
err2025-08-18
err0
errOAAI
errRobin J. Herbert; Galina Biedenbach; Johan Jansson
err分享
err收藏
Coopetition and sustainability performance: examining the impact of cognitive and behavioral mechanisms
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2025-04-15
err0
PREAI
errManzhynski, Siarhei; Biedenbach, Galina; Raza-Ullah, Tatbeeq; Zrobek-Rozanska, Alina
err分享
err收藏
The knotted paradox of coopetition for sustainability: Investigating the interplay between core paradox properties
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2023-04-01
err11
errOAAI
errManzhynski, Siarhei; Biedenbach, Galina
err分享
err收藏
Organizational resilience and internal branding: investigating the effects triggered by self-service technology
errJOURNAL OF BRAND MANAGEMENT
IF4.1
err2022-04-07
err9
errOAAI
errBiedenbach, Galina; Biedenbach, Thomas; Hulten, Peter; Tarnovskaya, Veronika
err分享
err收藏
Internal brand management in the public sector: the effects of internal communication, organizational practices, and PSM on employees' brand perceptions
errPUBLIC MANAGEMENT REVIEW
IF4.9
err2020-10-26
err20
errOAAI
errLeijerholt, Ulrika; Biedenbach, Galina; Hulten, Peter
err分享
err收藏
B2B brand equity: investigating the effects of human capital and relational trust
errJOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF4.3
err2019-02-13
err34
PREAI
errBiedenbach, Galina; Hulten, Peter; Tarnovskaya, Veronika
err分享
err收藏
Branding in the public sector: a systematic literature review and directions for future research公共部门的品牌: 系统的文献综述和未来的研究方向
errJOURNAL OF BRAND MANAGEMENT
IF4.1
err2018-05-09
err25
PREAI
errLeijerholt, Ulrika; Biedenbach, Galina; Hulten, Peter
err分享
err收藏
Corporate rebranding failure and brand meanings in the digital environment
errMARKETING INTELLIGENCE & PLANNING
IF5.4
err2018-04-10
err21
PREAI
errTarnovskaya, Veronika; Biedenbach, Galina
err分享
err收藏
Internal branding and sustainability: investigating perceptions of employees
errJOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF5.7
err2016-05-16
err29
PREAI
errBiedenbach, Galina; Manzhynski, Siarhei
err分享
err收藏
Brand equity, satisfaction, and switching costs An examination of effects in the business-to-business setting
errMARKETING INTELLIGENCE & PLANNING
IF5.4
err2015-04-07
err30
PREAI
errBiedenbach, Galina; Bengtsson, Maria; Marell, Agneta
err分享
err收藏
Brand equity in the professional service context: Analyzing the impact of employee role behavior and customer-employee rapport
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2011-10-01
err53
PREAI
errBiedenbach, Galina; Bengtsson, Maria; Wincent, Joakim
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
J
Joakim Wincent
H 指数: 54 · 论文数: 253
J
Johan Jansson
H 指数: 26 · 论文数: 75
M
Maria Bengtsson
H 指数: 25 · 论文数: 156
P
Peter Hultén
H 指数: 20 · 论文数: 64
V
Veronika Tarnovskaya
H 指数: 14 · 论文数: 50
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