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M
Muhammad Ashfaq
Corvinus University of Budapest
26
H指数
120
论文数
3.7K
被引数
0
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30
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发表时间
IF
被引数
Understanding perceived values and risk in guest adoption of generative AI chatbots
理解感知价值与风险在客人采用生成式AI聊天机器人中的作用
Journal of Hospitality Marketing & Management
IF
11
2026-05-31
0
PRE
AI
Haitao Li; Khuram Shahzad; Ali Nawaz Khan; Bilal Ahmad; Muhammad Ashfaq
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Effects of Green Entrepreneurial Leadership on Ambidextrous Green Innovation Through Green Autonomous Motivation, Creative Process Engagement, and Green Organizational Culture
绿色创业型领导力通过绿色自主动机、创造性过程参与和绿色组织文化对双向绿色创新的影响
Business Strategy and the Environment
IF
13.3
2026-05-11
0
PRE
AI
Saira Begum; Muhammad Ashfaq; Trong Tuan Luu; Wang Dong
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Understanding Consumer Preferences for Counterfeit Luxury Products in Emerging and Developing Countries
理解新兴和发展中国家的消费者对仿冒奢侈品偏好的研究
Journal of International Consumer Marketing
IF
2.8
2026-01-01
0
PRE
AI
Ashfaq, Muhammad; Shahzad, Khuram; Ullah Zafar, Abaid; Ahmad, Bilal; Yun, Jiang
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How and when AI-enabled customer experience shapes sustainable consumption in smart hotels: The role of eco-friendly customer innovativeness
人工智能驱动的顾客体验如何以及在何时塑造智慧酒店中的可持续消费:环保型顾客创新性的作用
Journal of Retailing and Consumer Services
IF
13.1
2025-11-22
0
PRE
AI
Sohail Ahmad; Muhammad Ashfaq; Jing Song; Rui Wang
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Does green training foster green service innovation? The influence of organizational learning capability and human capital
绿色培训是否促进绿色服务创新?组织学习能力与人力资本的影响
INTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT
IF
8.3
2025-06-03
0
PRE
AI
Begum, Saira; Ashfaq, Muhammad; Luu, Trong Tuan; Wang, Dong
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Exploring customer stickiness during “smart” experiences: a study on AI chatbot affinity in online customer services
探索“智能”体验中的客户粘性:一项关于在线客户服务中AI聊天机器人亲和力的研究
Journal of Research in Interactive Marketing
IF
11.6
2025-03-06
0
OA
AI
Muhammad Ashfaq; Marian Makkar; Ai-Phuong Hoang; Duy Dang-Pham; Mai Hoang Thi Do; Anh T.V. Nguyen
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Critical determinants of intentions to revisit smart hotels: an examination of smart service interactional experience, emotions, and technophilia
重访智能酒店意图的关键决定因素:对智能服务互动体验、情绪和技术爱好者的考察
JOURNAL OF HOSPITALITY MARKETING & MANAGEMENT
IF
11
2025-02-18
0
OA
AI
Muhammad Ashfaq; Irfan Ul Haq; Hiep Cong Pham; Ihsan Ullah Jan; Khuram Shahzad
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Is the future of the metaverse bleak or bright? Role of realism, facilitators, and inhibitors in metaverse adoption
TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE
IF
13.3
2024-12-01
1
PRE
AI
Shahzad, Khuram; Ashfaq, Muhammad; Zafar, Abaid Ullah; Basahel, Sarah
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Pre- to post-adoption of blockchain technology in supply chain management: Influencing factors and the role of firm size
区块链技术在供应链管理中的应用前后: 影响因素与企业规模的作用
TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE
IF
13.3
2024-01-01
13
PRE
AI
Shahzad, Khuram; Zhang, Qingyu; Ashfaq, Muhammad; Zafar, Abaid Ullah; Ahmad, Bilal
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Identifying the determinants and consequences of post-recovery satisfaction in B2B customers: a multidimensional justice theory perspective
JOURNAL OF BUSINESS & INDUSTRIAL MARKETING
IF
4.3
2023-09-12
5
PRE
AI
Ahmad, Bilal; Yuan, Jingbo; Akhtar, Naeem; Ashfaq, Muhammad
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Dark side whitewashes the benefits of FinTech innovations: a bibliometric overview
INTERNATIONAL JOURNAL OF BANK MARKETING
IF
6.9
2023-07-12
16
PRE
AI
Asif, Muhammad; Lodhi, Rab Nawaz; Sarwar, Farhan; Ashfaq, Muhammad
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The role of blockchain-enabled traceability, task technology fit, and user self-efficacy in mobile food delivery applications
区块链支持的可追溯性,任务技术适合性和用户自我效能在移动食品交付应用中的作用
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2023-07-01
40
PRE
AI
Shahzad, Khuram; Zhang, Qingyu; Zafar, Abaid Ullah; Ashfaq, Muhammad; Rehman, Shafique Ur
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Understanding customer attitudes and behaviors towards drone food delivery services: An investigation of customer motivations and challenges
JOURNAL OF HOSPITALITY MARKETING & MANAGEMENT
IF
11
2023-06-22
13
PRE
AI
Shahzad, Khuram; Zhang, Qingyu; Ashfaq, Muhammad
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Influence by osmosis: Social media green communities and pro-environmental behavior
COMPUTERS IN HUMAN BEHAVIOR
IF
8.9
2023-06-01
16
PRE
AI
Shen, Jie; Liang, Hanyuan; Zafar, Abaid Ullah; Shahzad, Mohsin; Akram, Umair; Ashfaq, Muhammad
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Forecasting impulsive consumers driven by macro-influencers posts: Intervention of followers' flow state and perceived informativeness
TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE
IF
13.3
2023-05-01
14
PRE
AI
Zafar, Abaid Ullah; Shahzad, Mohsin; Ashfaq, Muhammad; Shahzad, Khuram
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Depressive mood and compulsive social media usage: the mediating roles of contingent self-esteem and social interaction fears
information technology
IF
5.6
2023-03-22
7
PRE
AI
Ali, Fayaz; Tauni, Muhammd Zubair; Ashfaq, Muhammad; Zhang, Qingyu; Ahsan, Tanveer
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Green intellectual capital and green business strategy: The role of green absorptive capacity
BUSINESS STRATEGY AND THE ENVIRONMENT
IF
13.3
2023-03-09
19
OA
AI
Begum, Saira; Ashfaq, Muhammad; Asiaei, Kaveh; Shahzad, Khuram
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Banking 4.0: Artificial Intelligence (AI) in Banking Industry & Consumer's Perspective
SUSTAINABILITY
IF
3.3
2023-02-16
22
OA
AI
Noreen, Umara; Shafique, Attayah; Ahmed, Zaheer; Ashfaq, Muhammad
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Social media celebrities and new world order. What drives purchasing behavior among social media followers?
JOURNAL OF RETAILING AND CONSUMER SERVICES
IF
13.1
2022-09-01
41
PRE
AI
Wahab, Hamza Kaka Abdul; Tao, Meng; Tandon, Anushree; Ashfaq, Muhammad; Dhir, Amandeep
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Doing good for society! How purchasing green technology stimulates consumers toward green behavior: A structural equation modeling-artificial neural network approach
BUSINESS STRATEGY AND THE ENVIRONMENT
IF
13.3
2022-07-06
34
OA
AI
Ashfaq, Muhammad; Tandon, Anushree; Zhang, Qingyu; Jabeen, Fauzia; Dhir, Amandeep
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研究方向
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合作学者
合作期刊
A
Amandeep Dhir
H 指数: 100 · 论文数: 444
张
张庆瑜
(Qingyu Zhang)
H 指数: 65 · 论文数: 581
S
Sandra María Correia Loureiro
H 指数: 55 · 论文数: 525
U
Usama Awan
H 指数: 53 · 论文数: 114
L
Lưu Trọng Tuấn
H 指数: 48 · 论文数: 262
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