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Nebojsa S. Davcik
métis lab
13
H指数
46
论文数
1.6K
被引数
0
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17
发表时间
发表时间
IF
被引数
Circular Economy: The Key Link Between Learning Orientations and Competitive Advantage in Small and Medium-Sized Enterprises
循环经济:中小企业学习导向与竞争优势之间的关键纽带
Business Strategy and the Environment
IF
13.3
2025-09-16
0
OA
AI
Francisco Villegas; Stefan Markovic; Cristina Sancha; Nebojsa S. Davcik; Piyush Sharma; Joan Llonch
分享
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Digital brand equity: The concept, antecedents, measurement, and future development
数字品牌资产:概念、先决条件、测量和未来发展
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2025-04-01
1
OA
AI
France, Stephen L.; Davcik, Nebojsa S.; Kazandjian, Brett J.
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Ethical Ramifications of the Dark Side of Business Practices in the International Business Area
国际商业领域商业行为阴暗面的伦理后果
BUSINESS ETHICS THE ENVIRONMENT & RESPONSIBILITY
IF
4.2
2024-10-01
1
PRE
AI
Davcik, Nebojsa S.; Sharma, Piyush; Markovic, Stefan
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收藏
Cultural differences in deliberate counterfeit purchase behavior
MARKETING INTELLIGENCE & PLANNING
IF
5.4
2021-11-23
7
OA
AI
Sharma, Piyush; Chan, Ricky Y. K.; Davcik, Nebojsa; Ueno, Akiko
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收藏
Non-sponsored brand-related user-generated content: effects and mechanisms of consumer engagement
非赞助品牌相关的用户生成内容: 消费者参与的影响和机制
JOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF
5.7
2021-05-28
13
OA
AI
Davcik, Nebojsa S.; Langaro, Daniela; Jevons, Colin; Nascimento, Rita
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收藏
Exploring the role of international R&D activities in the impact of technological and marketing capabilities on SMEs' performance
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2021-05-01
53
OA
AI
Davcik, Nebojsa S.; Cardinali, Silvio; Sharma, Piyush; Cedrola, Elena
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The role of brand equity in a new rebranding strategy of a private label brand
品牌资产在自有品牌新品牌重塑战略中的作用
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2020-09-01
28
OA
AI
Marques, Catarina; da Silva, Rui Vinhas; Davcik, Nebojsa S.; Faria, Rita Tamagnini
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Managing uncertainty during a global pandemic: An international business perspective
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2020-08-01
251
OA
AI
Sharma, Piyush; Leung, T. Y.; Kingshott, Russel P. J.; Davcik, Nebojsa S.; Cardinali, Silvio
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An introduction to the special issue on the past, present and future research on deliberate lookalikes
JOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF
5.7
2019-09-16
5
OA
AI
Davcik, Nebojsa S.; Sharma, Piyush; Chan, Ricky; Roy, Rajat
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How an unequal intra-firm resources distribution affect market share
MARKETING INTELLIGENCE & PLANNING
IF
5.4
2019-06-26
3
OA
AI
Davcik, Nebojsa; Grigoriou, Nicholas
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What drives foreign direct investment: The role of language, geographical distance, information flows and technological similarity
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2018-07-01
45
PRE
AI
Ly, Amadu; Esperanca, Jose; Davcik, Nebojsa S.
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Interactive impact of ethnic distance and cultural familiarity on the perceived effects of free trade agreements
ASIA PACIFIC JOURNAL OF MANAGEMENT
IF
5.8
2018-06-06
6
OA
AI
Kingshott, Russel; Sharma, Piyush; Hosie, Peter; Davcik, Nebojsa
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Product innovation as a mediator in the impact of R&D expenditure and brand equity on marketing performance
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2016-12-01
76
OA
AI
Sharma, Piyush; Davcik, Nebojsa S.; Pillai, Kishore Gopalakrishna
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Marketing resources, performance, and competitive advantage: A review and future research directions
JOURNAL OF BUSINESS RESEARCH
IF
9.8
2016-12-01
111
OA
AI
Davcik, Nebojsa S.; Sharma, Piyush
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Impact of product differentiation, marketing investments and brand equity on pricing strategies A brand level investigation
产品差异化、营销投资和品牌资产对定价策略的影响品牌水平调查
EUROPEAN JOURNAL OF MARKETING
IF
5.1
2015-05-11
84
OA
AI
Davcik, Nebojsa S.; Sharma, Piyush
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Towards a unified theory of brand equity: conceptualizations, taxonomy and avenues for future research
JOURNAL OF PRODUCT AND BRAND MANAGEMENT
IF
5.7
2015-03-16
156
OA
AI
Davcik, Nebojsa S.; da Silva, Rui Vinhas; Hair, Joe F.
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An empirical investigation of brand equity: drivers and their consequences
品牌资产的实证研究: 驱动因素及其后果
BRITISH FOOD JOURNAL
IF
4.2
2013-09-02
22
PRE
AI
Davcik, Nebojsa S.
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研究方向
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合作学者
合作期刊
P
Piyush Sharma
H 指数: 50 · 论文数: 347
R
Ricky Y. K. Chan
H 指数: 35 · 论文数: 85
J
Joe F. Hair
H 指数: 32 · 论文数: 244
S
Stefan Marković
H 指数: 24 · 论文数: 93
R
Rajat Roy
H 指数: 21 · 论文数: 87
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