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E

Elsamari Botha

University of Canterbury

21H指数
60论文数
1.6K被引数
收录论文 11
发表时间
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Game changers: A generative AI prompt protocol to enhance human-AI knowledge co-construction游戏改变者: 一种增强人与人工智能知识共建的生成式人工智能提示协议
errBUSINESS HORIZONS
IF7
err2024-09-01
err21
errOAAI
errRobertson, Jeandri; Ferreira, Caitlin; Botha, Elsamari; Oosthuizen, Kim
err分享
err收藏
From HAL to GenAI: Optimizing chatbot impacts with CARE从HAL到GenAI: 谨慎优化聊天机器人的影响
errBUSINESS HORIZONS
IF7
err2024-09-01
err11
errOAAI
errFeng, Cai (Mitsu); Botha, Elsamari; Pitt, Leyland
err分享
err收藏
Fortune favours the digitally mature: the impact of digital maturity on the organisational resilience of SME retailers during COVID-19
errINTERNATIONAL JOURNAL OF RETAIL & DISTRIBUTION MANAGEMENT
IF5.5
err2022-07-12
err21
errOAAI
errRobertson, Jeandri; Botha, Elsamari; Walker, Bernard; Wordsworth, Russell; Balzarova, Michaela
err分享
err收藏
How to grow the sharing economy? Create Prosumers!如何发展共享经济？创建Prosumers!
errAUSTRALASIAN MARKETING JOURNAL
IF3.8
err2020-08-01
err32
errOAAI
errLang, Bodo; Botha, Elsamari; Robertson, Jeandri; Kemper, Joya A.; Dolan, Rebecca; Kietzmann, Jan
err分享
err收藏
Artificial intelligence in retail: The AI-enabled value chain
errAUSTRALASIAN MARKETING JOURNAL
IF3.8
err2020-08-01
err44
PREAI
errOosthuizen, Kim; Botha, Elsamari; Robertson, Jeandri; Montecchi, Matteo
err分享
err收藏
Towards Understanding the Initial Adoption of Online Retail Stores in a Low Internet Penetration Context: An Exploratory Work in Ghana
errSUSTAINABILITY
IF3.3
err2020-01-23
err26
errOAAI
errJibril, Abdul Bashiru; Kwarteng, Michael Adu; Pilik, Michal; Botha, Elsamari; Osakwe, Christian Nedu
err分享
err收藏
How employees engage with B2B brands on social media: Word choice and verbal tone员工如何在社交媒体上与B2B品牌互动: 词语选择和语气
errINDUSTRIAL MARKETING MANAGEMENT
IF7.5
err2019-08-01
err56
errOAAI
errPitt, Christine S.; Plangger, Kirk A.; Botha, Elsamari; Kietzmann, Jan; Pitt, Leyland
err分享
err收藏
Employee brand engagement on social media: Managing optimism and commonality
errBUSINESS HORIZONS
IF7
err2018-07-01
err35
PREAI
errPitt, Christine S.; Botha, Elsamari; Ferreira, Joao J.; Kietzmann, Jan
err分享
err收藏
Crowdsourcing in a time of empowered stakeholders: Lessons from crowdsourcing campaigns
errBUSINESS HORIZONS
IF7
err2017-03-01
err29
PREAI
errWilson, Matthew; Robson, Karen; Botha, Elsamari
err分享
err收藏
Is Integrated Reporting the silver bullet of financial communication? A stakeholder perspective from South Africa
errPUBLIC RELATIONS REVIEW
IF3.4
err2014-06-01
err105
errOAAI
errRensburg, Ronel; Botha, Elsamari
err分享
err收藏
A means to an end: Using political satire to go viral
errPUBLIC RELATIONS REVIEW
IF3.4
err2014-06-01
err31
errOAAI
errBotha, Elsamari
err分享
err收藏

研究方向

暂时未获取到该数据
合作学者
合作期刊
J
João J. Ferreira
H 指数: 70 · 论文数: 703
L
Leyland Pitt
H 指数: 66 · 论文数: 513
J
Jan Kietzmann
H 指数: 42 · 论文数: 148
K
Kirk Plangger
H 指数: 29 · 论文数: 108
J
Joya A. Kemper
H 指数: 26 · 论文数: 94
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