Fon Sim Ong - Publications, H-index & Citations

Fon Sim Ong

curtin university malaysia

22H指数

75论文数

2.0K被引数

收录论文 12

发表时间

Negotiating Mask-Wearing: Relational Dialectics Among University Students in the Post-COVID-19 Era 后疫情时代大学生群体中关于佩戴口罩的协商：关系辩证法

Health Communication

IF2.7

2026-07-27

PREAI

Ashraf Sadat Ahadzadeh; Kam-Fong Lee; Fon Sim Ong

Construal level theory in digital health: How consideration of future consequences bridges health beliefs and the intention to use fitness apps 数字健康中的构建水平理论：对未来后果的考虑如何连接健康信念和使用健身应用的意图

DIGITAL HEALTH

IF3.3

2025-11-11

OAAI

Ashraf Sadat Ahadzadeh; Jiang Shangfei; Yang Jiawen; Kam-Fong Lee; Fon Sim Ong

Attitude-intention nexus towards memory implants: embracing choice and navigating destiny from the perspective of free will and fatalistic determinism 对记忆植入的态度-意图关联：从自由意志和宿命论决定论的角度拥抱选择与驾驭命运

JOURNAL OF INFORMATION COMMUNICATION & ETHICS IN SOCIETY

IF1.9

2025-11-01

PREAI

Ahadzadeh, Ashraf Sadat; Deng, Ruolan; Ong, Fon Sim; Wu, Shin Ling

Unravelling the Relationship between Competitiveness Trait and Intention to Use Memory Implants: The Moderating Roles of Moral Equity, Egoism, and Utilitarianism

INTERNATIONAL JOURNAL OF HUMAN-COMPUTER INTERACTION

IF4.9

2023-12-15

PREAI

Ahadzadeh, Ashraf Sadat; Ong, Fon Sim; Deng, Ruolan; Ali, Rizwanah Souket

The Mediating Influence of the Unified Theory of Acceptance and Use of Technology on the Relationship Between Internal Health Locus of Control and Mobile Health Adoption: Cross-sectional Study 接受和使用技术的统一理论对内部健康控制源与移动健康采用之间关系的中介影响: 横断面研究

JOURNAL OF MEDICAL INTERNET RESEARCH

IF6

2021-12-29

OAAI

Ahadzadeh, Ashraf Sadat; Wu, Shin Ling; Ong, Fon Sim; Deng, Ruolan

Online health information seeking among women: the moderating role of health consciousness

ONLINE INFORMATION REVIEW

IF3.5

2018-02-12

PREAI

Ahadzadeh, Ashraf Sadat; Sharif, Saeed Pahlevan; Ong, Fon Sim

A comparison between structural equation modelling (SEM) and Bayesian SEM approaches on in-store behaviour

INDUSTRIAL MANAGEMENT & DATA SYSTEMS

IF4.7

2018-02-05

OAAI

Ong, Fon Sim; Khong, Kok Wei; Yeoh, Ken Kyid; Syuhaily, Osman; Nor, Othman Mohd

Understanding underutilisation of locally grown tropical fruit and vegetables - why are imported apples preferred in Malaysia?

PROCEEDINGS OF THE NUTRITION SOCIETY

IF4.5

2017-12-11

OAAI

Ng, K. H.; Maqbool, M.; Ong, F. S.; Graf, B. A.

Self-schema and self-discrepancy mediate the influence of Instagram usage on body image satisfaction among youth

COMPUTERS IN HUMAN BEHAVIOR

IF8.9

2017-03-01

142

PREAI

Ahadzadeh, Ashraf Sadat; Sharif, Saeed Pahlevan; Ong, Fon Sim

Integrating Behavioural and Branding Perspectives to Maximize Green Brand Equity: A Holistic Approach

BUSINESS STRATEGY AND THE ENVIRONMENT

IF13.3

2016-09-30

PREAI

Butt, Muhammad Mohsin; Mushtaq, Saadia; Afzal, Alia; Khong, Kok Wei; Ong, Fon Sim; Ng, Pui Fong

Antecedents of Green Brand Equity: An Integrated Approach

JOURNAL OF BUSINESS ETHICS

IF6.7

2013-04-11

PREAI

Ng, Pui Fong; Butt, Muhammad Mohsin; Khong, Kok Wei; Ong, Fon Sim

Religiosity and consumer behavior of older adults: A study of subcultural influences in Malaysia

JOURNAL OF CONSUMER BEHAVIOUR

IF5.2

2011-01-25

PREAI

Moschis, George P.; Ong, Fon Sim

研究方向