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M

Margarita Elorz

Universidad Publica de Navarra

9H指数
19论文数
284被引数
收录论文 4
发表时间
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Channel Choice in the 21st Century: The Hidden Role of Distribution Services
errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2022-02-15
err22
PREAI
errBetancourt, Roger R.; Chocarro, Raquel; Cortinas, Monica; Elorz, Margarita; Miguel Mugica, Jose
err分享
err收藏
Private Sales Clubs: A 21st Century Distribution Channel
errJOURNAL OF INTERACTIVE MARKETING
IF7.8
err2022-01-31
err5
errOAAI
errBetancourt, Roger R.; Chocarro, Raquel; Cortinas, Monica; Elorz, Margarita; Miguel Mugica, Jose
err分享
err收藏
Consumers' internal, categorization structures: an additive tree analysis
errEUROPEAN JOURNAL OF MARKETING
IF5.1
err2012-05-25
err11
PREAI
errChocarro Eguaras, Raquel; Elorz Domezain, Margarita; Mugica Grijalba, Jose Miguel
err分享
err收藏
The impact of product category knowledge on consumer use of extrinsic cues - A study involving agrifood products
errFOOD QUALITY AND PREFERENCE
IF4.9
err2009-04-01
err58
PREAI
errChocarro, Raquel; Cortinas, Monica; Elorz, Margarita
err分享
err收藏

研究方向

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合作学者
合作期刊
R
Roger R. Betancourt
H 指数: 21 · 论文数: 134
M
Mónica Cortiñas
H 指数: 18 · 论文数: 38
R
Raquel Chocarro
H 指数: 13 · 论文数: 34
J
José Miguel Múgica
H 指数: 12 · 论文数: 31
J
José Miguel Múgica Grijalba
H 指数: 7 · 论文数: 35
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