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J

Jagmohan S. Raju

University of Texas Dallas

26H-index
80Paper Count
4.3KCitation Count
Published Papers 14
Publication Date
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The effect of consumer heterogeneity on firm profits in conspicuous goods markets
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2020-06-01
err11
PREAI
errSajeesh, S.; Hada, Mahima; Raju, Jagmohan S.
errShare
errSave
Keeping Your Enemies Closer: When Market Entry as an Alliance with Your Competitor Makes Sense
errthe academy of marketing science
IF4.9
err2016-09-01
err6
PREAI
errCai, C. Jeffrey; Raju, Jagmohan S.
errShare
errSave
Exclusive Handset Arrangements in the Wireless Industry: A Competitive Analysis
errthe academy of marketing science
IF4.9
err2013-03-01
err5
PREAI
errSubramanian, Upender; Raju, Jagmohan S.; Zhang, Z. John
errShare
errSave
Marketing Science: A Strategic Review
errthe academy of marketing science
IF4.9
err2013-01-01
err6
errOAAI
errChintagunta, Pradeep; Hanssens, Dominique; Hauser, John R.; Raju, Jagmohan Singh; Srinivasan, Kannan; Staelin, Richard
errShare
errSave
Strategic Assortment Decisions in Information-Intensive and Turbulent Environments
errJOURNAL OF RETAILING
IF10.2
err2011-07-01
err41
PREAI
errDekimpe, Marnik G.; Gielens, Katrijn; Raju, Jagmohan; Thomas, Jacquelyn S.
errShare
errSave
A Theory of Combative Advertising
errthe academy of marketing science
IF4.9
err2009-01-01
err94
PREAI
errChen, Yuxin; Joshi, Yogesh V.; Raju, Jagmohan S.; Zhang, Z. John
errShare
errSave
Who's Got the Coupon? Estimating Consumer Preferences and Coupon Usage from Aggregate Information
errJOURNAL OF MARKETING RESEARCH
IF5
err2008-12-01
err48
PREAI
errMusalem, Andres; Bradlow, Eric T.; Raju, Jagmohan S.
errShare
errSave
A Price Discrimination Model of Trade Promotions
errthe academy of marketing science
IF4.9
err2008-09-01
err60
errOAAI
errCui, Tony Haitao; Raju, Jagmohan S.; Zhang, Z. John
errShare
errSave
Assessing new empirical industrial organization (NEIO) methods: The cases of five industries
errINTERNATIONAL JOURNAL OF RESEARCH IN MARKETING
IF7.5
err2006-12-01
err16
PREAI
errRoy, Abhik; Kim, Namwoon; Raju, Jagmohan S.
errShare
errSave
Channel coordination in the presence of a dominant retailer
errthe academy of marketing science
IF4.9
err2005-05-01
err306
errOAAI
errRaju, J; Zhang, ZJ
errShare
errSave
Collaborating to compete
errthe academy of marketing science
IF4.9
err2000-05-01
err104
PREAI
errAmaldoss, W; Meyer, RJ; Raju, JS; Rapoport, A
errShare
errSave
The effect of package coupons on brand choice: An epilogue on profits
errthe academy of marketing science
IF4.9
err1996-05-01
err41
PREAI
errDhar, SK; Morrison, DG; Raju, JS
errShare
errSave
THE EFFECT OF PACKAGE COUPONS ON BRAND CHOICE
errthe academy of marketing science
IF4.9
err1994-05-01
err50
PREAI
errRAJU, JS; DHAR, SK; MORRISON, DG
errShare
errSave
EFFECTS OF PRICE PROMOTIONS ON VARIETY-SEEKING AND REINFORCEMENT BEHAVIOR
errthe academy of marketing science
IF4.9
err1991-11-01
err92
PREAI
errKAHN, BE; RAJU, JS
errShare
errSave

Research Directions

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Co-authors
Cooperation Journals
J
John R. Hauser
H-index: 75 · Papers: 490
P
Pradeep K. Chintagunta
H-index: 68 · Papers: 297
A
Amnon Rapoport
H-index: 61 · Papers: 384
E
Eric T. Bradlow
H-index: 53 · Papers: 231
R
Richard Staelin
H-index: 53 · Papers: 158
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